Reporting to the Senior Ecommerce Manager, we are looking for an experienced Ecommerce Specialist to join the team. The Ecommerce Specialist will lead the implementation and execution of the three-year e-commerce strategy for Musashi across ANZ markets. This role oversees and tracks online sales, reports e-commerce metrics for data-driven decision-making, and recommends and implements digital marketing strategies to enhance the growth of our brands' DTC and e-retailer revenue.
Key Responsibilities:
1. Strategy: Lead the implementation and execution of the three-year e-commerce strategy for MUSASHI across Australia and New Zealand markets, focusing on optimizing online sales, customer experience, and digital growth.
2. Acquisition: Develop and execute a comprehensive digital marketing calendar, collaborating with internal teams and external partners to ensure seamless, timely activation across all digital channels.
3. Conversion: Enhance the customer journey and maximize conversion rates through UX improvements, content strategy, and seamless navigation.
4. Retention: Implement strategies that strengthen retention, increase repeat purchases, and build a loyal consumer base.
5. CRM – Email Marketing: Plan and implement data-driven email marketing campaigns to drive customer retention and revenue.
What you will bring:
* 3 to 5 years of e-commerce or digital marketing experience.
* Tertiary qualification ideally in Marketing or Business Management.
* Proficiency in using eCommerce platforms and tools (e.g., Shopify, Klaviyo, CRO tools).
* Understanding of website analytics tools (e.g., Google Analytics).
* Understanding of consumer journeys and digital marketing strategies.
What's in it for you:
* Great discounts on our products
* Flexible working arrangements
* A day off on your birthday
* Access to naturopathic advice from our in-house experts
* A fun and supportive work environment
About us:
We are a market leader in health and wellbeing products, experiencing rapid growth. You will have seen our products on supermarket and pharmacy shelves – our brands include Healtheries, Musashi, Athena, and Nutra-Life. Our vision is to empower healthier lives through innovation and fresh thinking, supported by an efficient and flexible operating environment.
How to apply:
To learn more about this career opportunity or to apply online, please click "Apply Online" and you will be taken to our careers page.
Applications will be considered before the closing date.
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