Job Role Overview:
* Create engaging and high-quality content for digital channels
* Align content strategy with brand voice to resonate with target audience
* Optimize online content for search engines using industry-standard SEO best practices
* Develop and execute comprehensive social media marketing strategies
* Track and analyze content and social media performance metrics
Essential Skills and Qualifications:
* Recent graduate or up to 2 years of experience in SEO content creation and social media management
* Bachelor's degree in Marketing, Communications, Journalism, or related field
* Basic understanding of SEO principles and relevant tools
* Strong proficiency in English and Mandarin writing, editing, and communication skills
* Proficiency in using various social media platforms and analytics tools
* Excellent collaboration and project management skills
Key Responsibilities:
* Creation of high-quality content across multiple digital platforms
* Alignment of content strategy with overall business objectives
* Optimization of online content for improved search engine rankings
* Development and implementation of social media marketing plans
* Monitoring and analysis of content and social media performance metrics
What We Offer:
As a leading organization, we provide opportunities for growth and development in a dynamic work environment.