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Senior social media manager | wedded wonderland (north strathfield)

Sydney
Important Group
Posted: 6 June
Offer description

About the Role

Wedded Wonderland is a global destination weddings and luxury celebrations platform connecting high-spending couples, luxury travellers, and celebration seekers with premium venues, hotels, tourism boards, and luxury brands across more than 50 countries.

We've built a large global audience across Instagram, TikTok, and Pinterest, and we are now focused on turning that audience into meaningful growth and revenue.

This role is responsible for the brand's social media presence, creative direction, visual identity, and content output across all major platforms. We are looking for someone who understands luxury branding, social storytelling, audience engagement, and high-volume content production using both creativity and AI-powered tools.

What You'll Own

* Content strategy and execution across Instagram, TikTok, and Pinterest
* Planning, creating, directing, reviewing, and publishing social content
* Maintaining and evolving Wedded Wonderland's luxury brand voice and visual identity
* AI-assisted content production using tools like Midjourney, Adobe Firefly, CapCut, and similar platforms
* Short-form video strategy focused on Reels and TikTok growth
* Community engagement across comments, DMs, tags, and partner interactions
* Weekly reporting on social performance, engagement, audience growth, and conversion-related metrics

What We're Looking For

* 3+ years experience managing social media for luxury, lifestyle, travel, or premium consumer brands
* Solid portfolio demonstrating aesthetic judgment and content quality
* Deep understanding of Instagram and TikTok algorithms, audience behavior, and content trends
* Hands-on content creation skills including shooting, editing, captioning, and publishing
* Experience using AI tools within content production workflows
* Understanding of luxury branding and long-term audience building
* Strong written communication skills in an async-first environment
* Ability to manage deadlines and work independently

Nice to Have

* Experience in destination weddings, luxury travel, or luxury events
* Pinterest growth and discovery strategy experience
* Advanced video editing and storytelling capabilities
* Spanish or Tagalog language skills
* Experience collaborating with influencers and creators

Compensation & Benefits

* Competitive salary based on your location
* 20 days paid annual leave
* Birthday leave
* 3 paid emergency/personal disaster days
* Monthly healthcare allowance
* Annual learning and development credits
* 3–5% annual salary increment based on performance
* Annual anniversary recognition
* Direct contractor arrangement managed internally
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