Regional Sales Manager - WA
Functional area: Marketing & Sales
Onsite or Remote: Hybrid
Country/Region: AU
City: Welshpool
Location: Welshpool, AU, 6106
Date of posting: Jun 3, 2026
The Opportunity
This role is about much more than sales. We're looking for someone who can lead a team, build capability, strengthen customer relationships and drive sustainable commercial outcomes across the Western Australian market.
You will lead a team of six experienced sales professionals, including Key Account Managers and Business Development Managers, while maintaining ownership of key customer relationships and strategic growth opportunities.
This is a role for someone who enjoys building something that lasts, taking pride in developing people, creating strong customer partnerships and leaving a business in a better position than they found it.
What You'll Be Doing
At its core, this role is about balancing three key priorities:
Leading People
You will be responsible for getting the very best out of your team, coaching, mentoring and developing six direct reports while creating a culture of accountability, collaboration and customer focus.
You'll spend time in the field with your team, supporting customer engagement, removing barriers and helping individuals grow their capability and confidence.
Growing and Nurturing Customer Relationships
Our business is built on long‐term partnerships. You will work closely with some of the largest mining companies in Western Australia, ensuring we continue to deliver value while identifying opportunities to strengthen and expand our footprint.
Success in this role comes from understanding your customers' operations, challenges and priorities, and positioning CR Powered by Epiroc as a trusted partner rather than simply a supplier.
Driving Commercial Performance
You will be responsible for sales performance, pipeline management, forecasting, margin outcomes and identifying opportunities for growth.
Working closely with internal stakeholders, you will help shape regional strategy, support pricing decisions and ensure we continue to grow profitably and sustainably.
About You
You are likely an experienced sales leader within mining, mining services or heavy industry who has built a reputation for developing strong teams and strong customer relationships.
You understand that long‐term commercial success comes from people, trust and consistency.
You bring:
* Experience leading customer‐facing teams
* Strong commercial and financial acumen
* A track record of growing and retaining key accounts
* The ability to coach and develop others
* Credibility within the mining industry
* A practical, down‐to‐earth leadership style
Most importantly, you are someone who enjoys helping people succeed and building a business for the long term.
Why Join CR Powered by Epiroc?
This is an opportunity to step into a well‐established business, lead a capable team and make a genuine impact on the future direction of the region.
You will have the backing of a global organisation, the autonomy to lead your market and the opportunity to leave a lasting legacy through both the customers you support and the people you develop.
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