Join our award winning boutique digital marketing agency and own the content function for our clients. You'll work with a high degree of autonomy, partnering with the SEO Manager at key moments, keeping the quality of output at a consistent high level. Storytelling is who you are, and your ability to weave engaging narratives driven by a sound understanding of audience behaviours comes naturally to you. You'll be getting clients featured in AI through strategic and well-structured content while generating leads and sales that engage customers and make them happy.
You
* Have worked in an SEO agency as a content writer
* Have a minimum of 4 years of experience in SEO content writing
* Can independently conduct keyword research, develop content briefs and hands-on deliver content production end-to-end
* Are confident and proactive when calling sources and clients to uncover unique angles and expertise for content
* Have a proven track record of improving organic search performance through self-directed content strategy and execution
* Can seamlessly move between different content outputs, including writing for blogs, onsite sales/ conversion-led website copy, social and ad copy
* Are naturally strategic, identifying opportunities for clients, knowing what data to look for in analytics and how to turn that into converting content
* Apply strong critical thinking to every stage of the content process
* Have hands-on experience using AI prompts, tools and frameworks to streamline content workflows, improve efficiency and build better processes, and are excited to bring that thinking into an environment that will empower you to improve how content gets done
* Have advanced proficiency in SEO tools as well as strong experience with GA4 and Search Console
The Role
You'll join us as a senior individual contributor, responsible for the end-to-end production of high-quality, search-optimised content across a portfolio of B2B & B2C clients.
* Supported by the SEO Manager, you'll use tools like Ahrefs, SEMrush, or Google Search Console, to understand keyword opportunity, search intent, SERP competition and find content gaps
* Produce clear, SEO-led briefs, covering target keywords, structure, internal links, E-E-A-T considerations and informational gain
* Perform competitor content analysis and content gap assessments, including analysis of how competitors are appearing in AI-generated search summaries
* Write and edit SEO-led content across blogs, guides, landing pages, category pages, product copy, FAQs and thought leadership pieces
* Liaise directly with clients on content scope, feedback, approvals, and strategic direction, managing content revision cycles efficiently
* Proactively educate clients on how the modern search landscape affects content strategy
* Content must earn visibility, demonstrate genuine expertise, and satisfy user intent in ways that automated content cannot replicate. At a senior level, you understand these shifts deeply and are capable of building content strategies that are resilient to them
* Monitor content performance using GA4 and Google Search Console, tracking traffic, rankings, engagement and SERP visibility, whilst proactively identifying opportunities and sharing monthly recommendations for assigned accounts
* Participate in content strategy planning for your clients, being sure to incorporate emerging search trends, algorithm updates, and any changes in AI-assisted discovery
* Identify underperforming content, developing data-driven refresh strategies, and ways to improve E-E-A-T signals and AI-citation eligibility
* Lift team standards through knowledge sharing, style guides, SEO writing standards and responsible AI usage guidelines
Why Join
* We are an established full-service digital agency, giving you access to a talented team in-house to share knowledge with
* You'll get real ownership of the content function in a fast-paced environment where output and ideas matter
* You'll be part of a team that is as passionate about delivering results for their clients as you are
* Regular team connection! Through breakfasts, lunches, and social events
* Training incentives, and opportunities to attend conferences
* Hybrid environment, with 1-2 days pw from home
* Inclusion and diversity are valued. We actively encourage applications from people of all ages, abilities, cultures, and return-to-work parents
Apply now
If you're a strategic SEO content writer who can balance storytelling, search performance and commercial impact, we'd love to hear from you. To apply, please share your CV along with 2 examples of content you're proud of, ideally one blog and one sales page that can show how you think, structure content, and turn audience insight into copy that performs.
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