Your Role as a Marketing Executive (12-month maternity leave cover)
A rare opportunity has come up to join our tight-knit team at AirAsia in Australia. As an Airline Marketing Executive, you'll craft dynamic marketing strategies, launch high-impact campaigns, and build brand love. From digital storytelling to strategic partnerships and sponsorships, you'll play a key role in driving demand and market growth. Reporting to the Head of Marketing, you'll take charge of marketing campaigns and market development for AirAsia. If you're a creative thinker with a passion for travel and a knack for turning insights into action, this is your chance to take flight!
What you'll champion
* Campaign Boss – Brief internal teams and agencies, review creative concepts, approve media plans, and oversee campaign production for a flawless launch.
* Performance Tracker – Monitor, analyze, and report campaign success, ensuring every move aligns with business objectives.
* Event Planner Extraordinaire – Organize and execute marketing events, activations, and sponsorships to enhance brand engagement and customer experience.
* Team Player – Work closely with creative, social media, PR, digital, and brand teams to ensure campaigns are seamless and communications are consistent.
* Creative Thinker – Maximize promotional opportunities through innovative channels while keeping costs efficient and engagement high.
* Brand Champion – Spread the AirAsia love and establish it as a leading name in travel and e‐commerce.
* Content Strategist – Help craft compelling campaign content across social media, promotions, EDMs, and more.
* Data-Driven Marketer – Keep a pulse on campaign performance and continuously optimize for better results.
* All‐Rounder – Support the marketing team with any ad‐hoc tasks to keep things running smoothly.
Who you are
* You love analyzing numbers just as much as crafting compelling campaigns.
* Marketing Whiz with 1–2 years proven experience in running killer marketing, advertising, and social media campaigns with an eagle eye for detail.
* Multitasking Ninja – Juggling multiple projects (both strategic and tactical) in a fast‐paced environment is second nature to you.
* Agility Champ – You embrace change and adapt quickly, always ready to switch gears when needed.
* Top‐Notch Communicator – Whether it's pitching ideas to senior management, brainstorming ideas with colleagues from various cultures, or collaborating with external partners, you know how to get your message across with impact.
About AirAsia
AirAsia Berhad is Asia's leading airline with a mission to make flying possible for everyone. Since 2001, AirAsia has broken travel norms across the globe and has risen to become the world's best. Driven by the Dare to Dream spirit, we are proud of being the region's largest low‐cost carrier, serving 24 countries and over 130 destinations. As we embrace new technology to become a digital airline, services like BIG Duty Free, BIG Pay, BIG Loyalty, Touristly, ROKKI and Xcite Inflight Entertainment will be an exciting evolution, placing us ahead of the game.
Are you in? AirAsia is set to take low-cost flying to a new high with our belief, "Now Everyone Can Fly."
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