Opportunity
We are now searching for a talented Marketing Specialist to join the AIA Group and Retail Insurance team for a 12-month max‐term contract in either Melbourne or Sydney.
You will support our Group and Retail insurance marketing team, delivering on the strategic marketing plans across these segments.
* Support retention and strategic growth
* Strengthen partner engagement
* Bring AIA's core value propositions to life
* Meet key financial metrics
The role will work closely with a variety of stakeholders across the business including distribution, product, operations, corporate communications and brand; as well as external partners and agencies.
Responsibilities
* Create and execute communications (copywriting, briefing creative services, technology, and digital teams) including thought leadership, wellbeing propositions, product enhancements, and other mandatory communications.
* Create, manage, and drive delivery of all supporting collateral including product benefits, fact sheets, proposition flyers/guides and related digital content.
* Support the marketing team on initiatives to drive acquisition, retention and improved education for partners and customers, ensuring communications are clear, consistent, well executed and aligned to AIA values.
* Execute CVP expression and market messaging and hierarchies. Proactively identify opportunities to harmonise communications against value propositions – specifically demonstrating use of customer insights and segmentation.
* Maintain brand guidelines, creative platforms and messaging to ensure effective and consistent marketing execution.
* Keep up to date and understand the super and insurance environment to strategically communicate AIA messaging and thought leadership.
* Monitor campaign performance in relation to targets and financial forecasts on a regular basis – highlighting deviations and recommending and implementing solutions to ensure objectives/targets are met.
Qualifications
You will be a talented marketing professional with experience working in a large and complex organisation, preferably with insurance or wider financial services industries.
You are a natural communicator with the ability to manage and build effective relationships with a broad range of stakeholders. You can think on your feet, have meticulous attention to detail and manage priorities with ease.
Most importantly, you are passionate about health and wellness and motivated by our purpose to help people embrace Healthier, Longer, Better Lives.
Benefits
* Access training and development to build on your current skills.
* Career development through internal mobility opportunities.
* Work for a business helping millions of Australians and make a difference to someone's life everyday.
* Access additional leave days a year to recharge and refresh yourself.
* Enjoy wonderful Health and Wellbeing initiatives that support you.
* Work with supportive and inclusive managers.
Please note applications close Friday 5th June 2026.
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