Job Opportunity
We are seeking a highly skilled Trade Marketing Manager to lead our efforts in Central America. The successful candidate will be responsible for developing and coordinating trade marketing activities to maximize the potential of our brand.
The ideal candidate will have a proven track record of leading local sales teams, enabling execution via Key Accounts and Field Sales teams, and driving communication between marketing and sales.
Main Responsibilities
* Develop strategic trade-marketing plans that drive business growth.
* Create and execute communication channels to support Red Bull initiatives.
* Lead POS development cycles, ensuring high-quality tools are available across markets.
* Optimize global POS toolkits to meet country needs and objectives.
* Enhance sales performance through process improvements and data analysis.
* Raise Category Management projects with top customers, build relationships, and develop tailored action plans.
* Manage international data sharing requests and implement tools locally.