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Growth marketing coordinator

Sydney
Salsify ANZ
Marketing Project Manager
Posted: 6 June
Offer description

We are looking for an energetic, organised, and proactive professional to join our Sydney team in a dual-impact role. You will be the engine room for our growth, supporting the Sales and Customer Success teams by building the pipeline, maintaining CRM integrity, and coordinating events that put Salsify in front of the world's leading brands.

This is a critical "bridge" role where you will help develop and maintain systems to drive leads and opportunities through the sales funnel. The ideal candidate is an operational "doer," hands‐on with data and systems, and eager to implement automations that improve business processes.

You will report to the Business Development Lead and this role aims at providing assistance to our Account Executives (AEs) and Customer Success Managers (CSMs). This is a growth role with ramp‐up support for candidates looking at learning every day and potentially evolving in more specialised areas of the business (sales, marketing, customer service).

Australian work rights are required for this position.

How You'll Make an Impact

1. Building and driving pipeline

* GTM Systems Management: Develop and maintain automated workflows for account research and data collection. You will be responsible for the dashboards used to score prospects and drive our hyper‐personalised engagement model.
* Strategic Outreach: Own the planning of outreach sequences and support their execution by leveraging enrichment and sales tools such as Expandi, LinkedIn Sales Navigator, ZoomInfo, and Outreach.
* Partner Ecosystem Mapping: Maintain and integrate Salsify's ANZ SI and ISV partner account mapping insights into our prospective account intelligence data layer.
* Lead Qualification: Act as the first point of contact for incoming leads (inbound and field marketing) to support further nurture.
* Data Hygiene: Maintain 100% reliability within all GTM systems of record and engagement (Salesforce CRM, Marketo, Outreach), logging all activity and account intelligence to ensure data‐driven decision‐making.

2. Field Marketing

* Execution: Assist the logistical coordination for industry conferences and sales events attended by the AU team.
* Marketing Alignment: Assist the execution of successful follow‐ups on marketing initiatives, including webinars and campaigns, to convert event leads into qualified contacts.
* Social Media Planning: Working with the Salsify HQ editorial calendar, own the planning and execution of social media activity on LinkedIn.

3. Customer Success Integration

* Customer Insights: Work with CSMs to understand unique customer challenges, helping to educate key contacts on Salsify solutions that drive ROI.
* QBR Support: Participate in Quarterly Business Reviews (QBRs) for targeted accounts to identify further growth or support needs.

You'll Excel in This Role If You Have:

* Experience: 1–3 years in a professional B2B environment (Software/SaaS experience is a major plus).
* Candidates with less than 1 year of B2B work experience will be considered for this role.
* Collaboration: Motivated in learning alongside more experienced team members, comfortable in logging and tracking tasks in project management tools like Asana or Confluence/Jira and Slack.
* Communication: Excellent written and verbal communication skills with the "Executive Presence" to speak with senior stakeholders.
* Tech Savvy: Proficiency with Salesforce, LinkedIn Sales Navigator, Google Workspace and Gemini. Any workflow centric automation software experience is a major bonus.
* Organisation: A disciplined approach to managing a hybrid work schedule (including two days working from home), with the ability to balance prospecting tasks with event deadlines.
* Mindset: You are a self‐starter who is looking to learn the business, resourceful, and thrives in a fast‐paced, collaborative team environment.
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