About the Position
We are seeking a highly motivated and enthusiastic advertising professional to join our dynamic team. This is an excellent opportunity for someone looking to excel in all aspects of advertising and marketing.
Key Responsibilities:
* Develop, implement, and manage comprehensive advertising strategies and campaigns to align with sales and marketing objectives.
* Advise senior executives and clients on effective advertising approaches to engage target audiences, enhance brand awareness, and highlight the key benefits of products and services.
* Oversee the end-to-end production of advertising campaigns, including coordinating artwork, copywriting, media scripting, television and film production, and media placement, ensuring adherence to budget and timeline constraints.
* Analyze consumer behavior and preferences through data analysis to optimize advertising efforts and improve campaign effectiveness.
* Monitor and forecast consumer trends and market demands, leveraging insights to guide future advertising strategies and decisions.
* Conduct in-depth market research to evaluate potential demand and the characteristics of markets for new and existing products and services.
* Contribute to the company's growth by developing and executing marketing plans, recommending pricing strategies, and advising on distribution channels and promotional strategies.
Requirements:
- Master's degree in marketing, communications, or a related field.
- Strong understanding of advertising strategies, media platforms, market research, and market trends.
- Excellent project management abilities with a keen attention to detail.
- Expertise in market research and analyzing consumer trends.
- Minimum of 1 year of experience in advertising, media, or marketing.
Benefits:
This role offers a full-time schedule, Monday to Friday, modern office facilities, free on-site parking, and an employee benefits package.