General Manager - Marketing (Full-time)
Location: Melbourne, VIC and surrounds – Applications close: 8th Dec.
About TLC Healthcare – Leaders in Integrated Healthcare.
We are growing our footprint and investing in bold leadership to drive the next chapter of growth.
As a strategic marketing leader, you will shape the future of healthcare by leading our marketing, communications, brand and event management functions.
You will report to the Chief Marketing Officer and be pivotal in driving performance, engagement and brand excellence across our integrated healthcare network.
Key Responsibilities
Champion TLC's mission, values and continuous improvement culture.
Lead, coach and mentor a small team of marketing professionals.
Lead end-to-end marketing campaigns and strategic initiatives.
Foster a high-performing, collaborative marketing team.
Oversee brand strategy, ensuring consistency and impact across channels.
Manage budgets, resources and vendor relationships efficiently.
Drive digital marketing performance and campaign ROI.
Develop communications for aged care, medical centres and other TLC brands.
Build strong stakeholder relationships and represent TLC externally.
Support sponsorships, partnerships and referral networks.
Translate strategic goals into actionable marketing plans.
Qualifications / Experience
Tertiary qualifications in Marketing, Communications, Business or related discipline.
Minimum 7 years' experience in senior marketing leadership roles.
Proven expertise in digital marketing, campaign management and stakeholder engagement.
Experience in healthcare, aged care or regulated sectors (desirable).
Demonstrated leadership and team-management experience.
Things that matter to us
Demonstrated strength in collaboration and continuous improvement.
NDIS Clearance.
Working with Children Check.
Proof of eligibility to work in Australia.
Current Victorian Driver's Licence.
What we offer
Employee and wellbeing initiatives.
Employee Assistance Programme.
Ongoing leadership development and coaching.
Discounted health insurance.
Free gym membership.
Why Join TLC?
Award-Winning Culture – Recognised as an Employer of Choice for nine consecutive years and winner of the Global Healthy Workplaces Award, we are proud of our values-led, inclusive culture.
Real Impact – Your work directly contributes to improving lives through innovative aged care, medical and wellness services.
Leadership & Growth – We invest in our people with ongoing leadership development, coaching and career pathways across a growing organisation.
Wellbeing Comes First – Enjoy free gym membership, discounted health insurance, employee wellbeing programs and a supportive team environment.
Innovation & Expansion – Be part of a business that is expanding and evolving – with new services, technologies and opportunities to lead change.
Diversity & Inclusion – We celebrate individuality and welcome people from all backgrounds.
Our team thrives on collaboration, respect and shared purpose.
All applications must be submitted through our website.
We are an organisation with a strong sense of purpose that celebrates diversity, inclusion and embodies our core values of respect, accountability, excellence, collaboration, integrity and innovation.
Our culture is based on a supportive team environment where people thrive and achieve their best professionally.
TLC Healthcare encourages all people of different backgrounds to apply.
As part of our recruitment process, you may be required to complete a pre-employment psychometric and medical assessment.
Sound like the role for you?
Get started with your application today.
We'd still love to hear from you.
Get in touch to let us know you'd like to join our team, and we'll keep you posted about new aged care job opportunities.
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