B2B MARKETING MANAGER, MANUFACTURING, $140k package, Port Melbourne
**Your new company**
**Your new role**
Reporting into the Business Development Manager, this is a senior position in the business. This is a people leadership role, so you'll also be responsible for the management of 9 direct reports.
- Develop and manage marketing programs in specific channels, support business objectives, lead acquisition, foster customer retention, execute business development, provide sales support and advance brand building.
- Manage and deliver the annual marketing plan for the organisation; for strategic market planning; market research programs; field force activities, and control of the marketing budget
- Develop and support the integrity and enrichment of the CRM Database so it supports the strategies of both Sales and Marketing
- Monitor and support Lead Generation activities of both Sales and Marketing, including reporting
**What you'll need to succeed**
- B2B (business to business) marketing experience, ideally in role that has interfaced closely with sales/customer acquisition teams
- Broad marketing skills across traditional and digital channels, including a strong analytical skillset, tradeshows/exhibition marketing and digital marketing
- Ideally experience with high-end B2B telemarketing
- Demonstrated people management and leadership experience, and a genuine passion for managing and leading people
**What you need to do now**
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.
**LHS 297508** #2764280