Overview
Sunny Days Distillery is home to some of Australia's most exciting and innovative beverage brands (Ariane Premium Vodka, Pink Dot Vodka, Sunny Days Vodka, and Sunny Days Distillery Taproom). We are driven by creativity, premium quality, and a mission to reshape the way people experience spirits and ready-to-drink beverages. We are looking for a hands-on, dynamic Marketing Manager to join our growing team and take full ownership of the creative strategy and execution for all of our brands. This role will be central to shaping how our products show up in market, building brand love, and driving growth.
The Role
The Marketing Manager will oversee and execute the full spectrum of marketing activities across our portfolio. You will be the in-house creative lead and executional driver, working closely with the leadership and sales teams to deliver campaigns that connect with our audience and fuel our rapid expansion.
Key Responsibilities
* Develop and implement brand strategies and marketing plans across all Sunny Days Distillery brands.
* Lead creative direction for all marketing activities, ensuring consistency with brand identity and vision.
* Manage content creation including photoshoots, videography, copywriting, and design briefs.
* Oversee and manage company websites, social media platforms, and digital presence.
* Plan and execute marketing campaigns, seasonal promotions, and new product launches.
* Coordinate and deliver brand activations, events, and in-venue promotions.
* Collaborate with sales and operations teams to align marketing with business objectives.
* Manage marketing budgets and track ROI of campaigns.
* Build and maintain relationships with media, influencers, and brand partners.
About You
We are looking for someone creative, driven, and results-oriented, with the ability to bring ideas to life and execute them flawlessly.
Skills & Experience
* 3+ years' experience in marketing, brand management, or creative strategy (beverage, hospitality, or FMCG industry experience highly regarded).
* Strong understanding of digital marketing, social media, and content creation.
* Demonstrated experience running campaigns end-to-end – from concept through to execution and reporting.
* Excellent project management and organisational skills.
* Ability to work independently in a fast-paced, entrepreneurial environment.
* A keen eye for design, detail, and storytelling.
* Strong communication and interpersonal skills.
What We Offer
* The chance to be part of a fast-growing, premium beverage business with multiple brands.
* A creative and entrepreneurial environment where your ideas matter.
* Opportunity to lead the marketing function and make a real impact on brand direction.
* Distillery HQ in Burleigh Heads with an energetic, passionate team.
* Competitive salary + perks, including product allowance and event opportunities.
Application Questions
* Which of the following statements best describes your right to work in Australia?
* How many years' experience do you have as a marketing manager?
* How many years' experience do you have in a marketing role?
* Have you worked in a role where you were responsible for brand planning?
* Are you experienced with copy writing and content creation?
Note: If you have additional relevant details that prompted you to report any concerns about this job ad, please include them in your application.
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