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Senior segment gtm manager

Melbourne
Vocus
Posted: 25 May
Offer description

Can be based in Sydney or Melbourne.

Permanent role.

What You'll Be Doing Day-to-day

* Segment Strategy & GTM execution: define the commercial approach for your assigned segment, translate customer, marketing and competitive insights into actionable sales plays, collaborate with Analytics team to integrate predictive analytics into GTM plays, collaborate with Sales Operations team to ensure smooth execution of plays, and provide input into annual segmentation design based on data‐driven insights.
* Design and maintain a detailed playbook for segment acquisition, retention and upsell initiatives, including monitoring performance of segment plays and making iterative adjustments in collaboration with Analytics and Sales.
* Prepare segment insights for MBRs/QBRs, highlight key gaps, performance drivers and action plans.
* Serve as the key liaison between Segment Sales, Analytics, Marketing, Product, and Operations teams to ensure alignment on initiatives.

What You'll Bring To This Role

* 5‐10 years in commercial strategy, revenue management, GTM planning.
* Experience in B2B sales, multi‐segment GTM execution, ideally in telecommunications or technology.
* Track record of driving revenue outcomes through strategic plays or campaigns.
* Experience working closely with analytics/data science teams to interpret insights and inform actions.
* Exposure to sales operations/incentive programs, highly desirable.
* Demonstrated ability to manage cross‐functional stakeholders and initiatives end to end.

What We Offer

* Diverse and dynamic teams with a supportive and inclusive culture.
* Supportive career development plans with comprehensive ongoing training, support, and development opportunities.
* Generous discounts to over 400 retailers.
* Competitive leave options, including anniversary leave, purchased leave, parental leave, volunteering leave, study leave, and 5 extra days of Vocus leave each year, plus more.
* Study assistance programs to excel your personal growth, learning and development.
* Health and wellness offerings, including access to our wellbeing initiatives that can help you from a financial, psychological, and physical perspective.

We are a proud equal opportunity employer committed to providing a safe, diverse, and inclusive working environment where all our team members feel like they belong. We know diversity makes us stronger and we encourage applications irrespective of background, age, origin, gender, sexual orientation, identity, or ability. If you feel comfortable, please let us know if you have any accessibility requirements upon application, so we can make any adjustments required to support you throughout our recruitment process.

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