Established in 2025 following the merger of Accolade Wines and Pernod Ricard Winemakers, Vinarchy brings the best of these historic wine businesses into an exciting future, as one, new, exceptional global wine company.
Managing the entire wine supply chain - from grape to glass - Vinarchy produces wine in Australia, New Zealand, Spain, Italy, South Africa, Chile and the United States, with employees in almost every continent around the world.
Vinarchy's diversified portfolio includes our global pillars Jacob's Creek, Hardys, and Campo Viejo, alongside growth drivers - Grant Burge Wines, Stoneleigh, Jam Shed, Brancott Estate, Mud House, St Hugo, St Hallett and Petaluma - that are accelerating the category globally.
Croser, Tatachilla, Greasy Fingers, Cupio, Tapabrava, Castillo de Ibiza, J-Harden and Dolly Wines are the future stars driving the industry forward, while Ysios, Church Road and Bay of Fires are fine wine jewels crafted by some of the world's best winemakers.
Innovative, ambitious and imaginative, Vinarchy challenges the conventions of the industry to lead, shape and grow the future of the wine category.
About the Role
The National Account Manager – Ready to Drink (RTD) is responsible for driving accelerated growth across Vinarchy's RTD portfolio within Australia's strategically critical national retail customers: Coles and Endeavour Drinks Group.
This role creates and owns the commercial relationship with RTD category buyers at Coles and EDG, translating Vinarchy's RTD ambition into sustained distribution, ranging, promotional and share growth outcomes.
This role plays a pivotal part in delivering Vinarchy's growth agenda through innovative products and formats and requires strong commercial acumen, disciplined execution and the ability to influence cross‐functional teams without formal authority. The role will demonstrate excellent partnership‐building capabilities to develop new relationships with key stakeholders.
Your Key Accountabilities
* Establish, own and manage senior buyer relationships within the RTD category at Coles and Endeavour Drinks Group
* Understand and own Vinarchy's direction and strategy to distribute RTD wine products
* Lead commercial negotiations across ranging, pricing, promotions, space and activation to deliver RTD growth targets
* Develop and execute customer‐specific RTD plans aligned to Joint Business Plans and Vinarchy's national RTD strategy
RTD Category Growth
* Drive distribution, shelf presence, promotional effectiveness and innovation execution across Coles and EDG
* Identify and unlock RTD growth opportunities through range expansion, new formats, innovation and occasion‐based selling
* Partner closely with Category and Marketing teams to convert shopper and consumer insight into compelling customer propositions
Execution Excellence & Cross‐Functional Leadership
* Work closely with Supply Chain to ensure strong availability, forecast accuracy and execution against promotional and innovation plans
* Work closely with the innovation team to ensure customer insight is converted into the new and the next product pipeline
* Partner with Finance/RGM to manage pricing architecture, margin delivery and promotional ROI. Own performance reporting for the RTD products.
* Support major RTD launches and peak trading periods, ensuring disciplined, end‐to‐end execution
Performance & Governance
* Educate and excite internal employee group and external customers and partners on the RTD opportunity
* Deliver against agreed RTD revenue, volume, share and profitability targets within Coles and EDG
* Provide clear performance insights and recommendations to the Customer Director – National Retailers. Educate and coach wider sales team on negotiation and sales approaches to support FMCG best practice.
* Maintain strong commercial governance, compliance and alignment with Vinarchy sales standards
Your Knowledge and Skills
* Demonstrated success delivering growth through commercial negotiation, ranging and promotional execution
* Highly commercial, with the ability to balance growth, margin and execution discipline
* Strong cross‐functional influencer, able to drive outcomes without direct reports
* Proven experience in building and maintain solid partnership relationships with key stakeholders
* Comfortable operating as a senior individual contributor in a fast‐paced, growth‐oriented environment, and leading in a matrix structure
Essential Qualifications
* Proven experience managing national retail customers, ideally Coles and/or Endeavour Drinks Group, within FMCG
* Minimum 5 years experience in a similar role
* Strong understanding of the RTD, beverage or adjacent categories
Other Requirements
* Some out of hours work will be required to engage with customers
* Some travel may be required
Why Join Us?
We offer a competitive rewards package and the opportunity to work with a world‐class team.
You will also have access to:
Annual wine allowance and access to unique wine specials
Go Beyond Day - make a difference in your local community
Access to an extensive online learning library
Employee Assistance Program& Various exclusive employee discounts
At Vinarchy, we are dedicated to building a diverse, dynamic and inclusive culture and are proud to be an equal opportunity employer. Prospective candidates will be required to provide proof of legal work rights and may be required to undertake relevant, role‐appropriate pre‐employment screening. If you require any reasonable adjustments to participate in the recruitment process at any stage, please let us know.
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