Posted: 17 June
The role
Full-time Advertising Manager position available with competitive salary. Work in a dynamic team in Altona North, VIC 3025. Apply today through 11 Recruitment! Full-Time Advertising Manager Competitive Above Award Salary Work in a professional environment. Position Overview: HYDAC Pty Ltd - HYDAC is a global provider of hydraulics, filtration and fluid technology solutions serving industrial sectors worldwide. As a Senior Advertising Manager, you will be responsible for developing and executing strategic advertising campaigns across B2B industrial markets, driving brand awareness and supporting commercial growth. Responsibilities and Tasks: Develop and execute strategic B2B advertising campaigns for hydraulic, filtration, and fluid technology products Promote HYDAC's industrial solutions including accumulators, valves, filtration systems, and condition monitoring technologies Plan integrated marketing campaigns targeting mining, oil & gas, manufacturing, heavy industry, and OEM sectors Manage technical product marketing content including catalogues, datasheets, and engineering documentation Coordinate product launches across Australian and global HYDAC business units Oversee digital marketing campaigns including LinkedIn, industry platforms, and industrial trade media Manage participation in trade shows, expos, and industrial exhibitions (e.g., mining and engineering events) Conduct market research on industrial fluid power and competitor hydraulic technologies Collaborate with engineering and sales teams to translate technical product features into commercial messaging Manage advertising budgets, agencies, and external creative suppliers Drive lead generation initiatives through distributor and OEM marketing channels Ensure brand consistency across all industrial and technical marketing materials Lead overall advertising and marketing strategy for HYDAC Australia, ensuring alignment with global corporate objectives Manage and mentor marketing and advertising team members, including performance planning and capability development Oversee annual advertising budgets, ensuring optimal allocation of resources and ROI optimization Present campaign performance, market insights, and strategic recommendations to senior executive leadership Develop long-term brand positioning strategy for industrial hydraulic and fluid technology markets Establish KPIs and governance frameworks for all advertising and promotional activities Negotiate and manage high-value contracts with media agencies, vendors, and strategic partners Drive cross-functional collaboration between sales, engineering, product development, and global marketing teams Lead digital transformation of marketing operations including automation and data-driven campaign optimization Ensure compliance with corporate branding guidelines across all regional and international campaigns Qualifications and Skills: Relevant qualification. Minimum 5 years experience as Advertising Manager Strong digital marketing expertise B2B industrial marketing experience Excellent strategic planning and communication skills How to Apply: 11 Recruitment is your pathway to securing this exciting opportunity. We are looking forward to facilitating your application and potentially welcoming you to a company that values expertise. Apply now and let us help you take the next step in your career. Code: HART0009
