As a Media and Digital Planning Expert, you will play a pivotal role in driving the success of our clients' campaigns. Your hybrid expertise will encompass comprehensive media planning, in-platform execution, and campaign activation across key platforms.
Key Responsibilities:
* Develop integrated media plans that align with client objectives and deliver measurable results.
* Conduct audience or market research to inform channel selection and budget allocation for media plans.
* Create compelling media proposals, budget recommendations, and detailed media schedules to clients.
* Take ownership of digital campaign activation, including account setup, targeting, and optimization across key platforms.
* Monitor, manage, and optimize campaigns to drive performance, improve ROI, and achieve client KPIs.
Requirements:
To be successful in this role, you will need:
* 3-5+ years of experience in media planning and/or digital marketing.
* Hybrid expertise in traditional and digital media principles, with hands-on execution expertise within Google Ads and Meta Ads platforms.
* Budget and platform mastery, with experience managing significant annual budgets.
* Integrated knowledge of the broader digital landscape, including programmatic advertising, digital out-of-home, audio, and display.
* Analytical and tech-savvy, with proficiency in analytics platforms and project management software.
* Excellent communication and collaborative skills, with experience working with high-profile regional, national, and global brands.
Benefits:
* Competitive salary.
* Positive company culture.
* Unbeatable coastal lifestyle.
* Day-to-day perks, social events, and free local parking.
Perks:
* Optional WFH Wednesdays and additional remote work days.
* Spacious open-plan studio environment.
* Friday team drinks and nibbles.
* Bi-annual team social events.
Join us on this exciting journey as we continue to grow and innovate in the media and digital planning space. If you are passionate about delivering exceptional results and building strong relationships, we encourage you to apply.