Search Engine Optimisation is a vital function in today's digital landscape.
**Key Responsibilities:**
- Develop and implement SEO strategies to drive organic traffic to key clients' websites
- Analyse competitor websites and online presence for insights into performance marketing, conversion, and online customer acquisition
- Conduct thorough keyword research and optimisation across multiple platforms
- Collaborate with content creation and programming teams to enhance SEO in developed copy and landing pages
- Implement search engine optimisation recommendations derived from data-driven analysis
- Evaluate the impact of changes to website architecture, content, linking, and other factors on SEO positions for target keywords.
**Ideal Candidate:**
* Proven technical on-page SEO experience
* Strong understanding of performance marketing, conversion, and online customer acquisition
* In-depth knowledge of common SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, Majestic, Moz, DeepCrawl)
* Experience with WordPress and AWS hosting
* Familiarity with HTML, CSS, JavaScript development and constraints
* Up-to-date with the latest trends and best practices in SEO
* Ability to stay organised, meet multiple deadlines, and pay attention to details in a fast-paced environment