Position Title: Director Membership, Communications & Stakeholder Engagement
Organisation: Australian Flexible Pavement Association (AfPA)
Reports to: Chief Executive Officer (CEO)
Location: Melbourne or Brisbane preferred
Employment Type: Full time/negotiable
About AfPA
The Australian Flexible Pavement Association (AfPA) is the peak body representing the flexible pavement industry across Australia. AfPA advocates for investment in flexible pavement maintenance, innovation, sustainability, workforce development, inclusion, and safety within the sector, while providing training, events, and industry leadership to ensure the ongoing growth and success of members and the broader industry. Our work shapes policy, fosters innovation, and promotes best practices across the roads, transport, and construction industries.
Our Membership brings together a unique and diverse collective of industry, all State Road authorities and many councils across Australia.
Position Purpose
The Director Membership, Communications & Stakeholder Engagement will lead AfPA’s efforts to grow and strengthen relationships with members, industry stakeholders, and government at all levels. This role is pivotal in enhancing AfPA’s visibility, delivering value to members, and supporting workforce and training initiatives that benefit the sector. The role requires both strategic planning and hands-on delivery to ensure AfPA continues to support, advocate on behalf of and represent its members effectively.
Key Responsibilities
Advocacy & Stakeholder Engagement
Build and maintain strong working relationships with state and local governments, industry leaders, and key stakeholdersSupport the development of policy and advocacy strategies that align with member interestsMap the government and stakeholder landscape to identify opportunities for advocacy, collaboration, and influenceRepresent AfPA in forums, consultations, advisory groups, and industry discussions
Member Engagement & Retention
Drive initiatives that strengthen member engagement, retention, and growthConduct outreach to members to ensure their needs and priorities are understood and addressedDevelop and implement member outreach strategies to support retention and growthEnhance AfPA’s visibility, profile, and value proposition within the flexible pavement industry
Communications, Promotion & Strategy
Lead initiatives that strengthen AfPA’s communications, visibility, and promotional activitiesContribute to the development and implementation of AfPA’s strategic and operational plansContribute to internal planning processes through analysis of stakeholder trends and member feedbackSupport the Executive Team in identifying opportunities for sector growth and positioning AfPA as the authoritative voice of the industry
Events, Training & Workforce Development
Coordinate and support AfPA events, conferences, and training programsAssist with the promotion and delivery of training initiatives that support workforce developmentAssist with the development of promotional materials, newsletters, and industry updatesContribute to the organisation's social media, website, and communication strategies to enhance visibilityCollaborate with internal teams and external partners to ensure high-quality, impactful learning opportunities
Skills & Experience
Strong communication, stakeholder engagement, and relationship management skillsProven ability in government relations, member-based organisations, or advocacy rolesDemonstrated experience in strategy development and planningKnowledge of event or training coordination desirableUnderstanding of infrastructure, engineering, or road industry sectors an advantageExcellent organisational, time management, and project management skillsProactive, adaptable, and capable of working both strategically and operationallyExperience using Salesforce or similar CRM tool
Key Attributes
Highly collaborative with a consultative approachAbility to influence, negotiate, and build consensusStrategic thinker with a hands-on, solutions-focused mindsetCommitment to AfPA’s mission of supporting industry innovation, training, and workforce development
Position within the Structure
The position will report to the CEOThe position will work closely with the Executive Team including the State Executive Directors, the Executive Director Technology, and the Director Capability and DevelopmentThe position’s direct reports will include the Manager Marketing Communications
Performance Indicators
Growth and retention of AfPA membership baseStrengthened relationships with government, industry, and stakeholdersSuccessful delivery and promotion of AfPA events and trainingContribution to AfPA’s influence, visibility, and industry leadership
What We Offer
Opportunity to shape policy outcomes in a key infrastructure sectorExposure to high-level stakeholders in government and industrySupportive, flexible working environmentOpportunities for professional development and growth
How To Apply
Please send your resume and a cover letter addressing the key responsibilities and selection criteria to Diana.Vidal@afpa.asn.au by 15th September 2025.