Jobs
My ads
My job alerts
Sign in
Find a job Career Tips Companies
Find

Advertising and marketing specialist

Brisbane
Leaders Institute
Advertising
USD 80,000 - USD 120,000 a year
Posted: 8 August
Offer description

About the Role


Leaders Institute is seeking a motivated Marketing Specialist to join our team. You will lead the development and delivery of marketing and advertising strategies to support student enrolment and brand growth, both locally and internationally.

-----------------------------------
* Plan, develop, and manage advertising and marketing campaigns to support student recruitment and brand visibility.
* Advise senior staff on strategies to reach domestic and international student markets, raise brand awareness, and promote course offerings.
* Coordinate the production of marketing materials, including graphic design, video content, copywriting, and media buying, ensuring quality and timely delivery within budget.
* Research potential student markets and course demand by collecting and analysing data and market trends.
* Support institutional growth through the development and execution of marketing strategies, plans, and content.
* Conduct and oversee market research to identify opportunities for new and existing courses.
* Provide input on marketing mix decisions — including course positioning, pricing strategies, promotional tactics, and channel selection.
* Create, schedule, and manage content for the website, social media, digital ads, and email campaigns.
* Use data analysis and modelling tools to measure and improve campaign effectiveness and student engagement.
* Monitor the performance of marketing initiatives, prepare reports, and provide insights to inform decisions.
* Analyse metrics from digital platforms (Google Analytics, Meta, etc.) to optimise reach and conversion.
* Recommend SEO and content updates to improve online visibility and lead generation.
-----------------------------------


What You'll Bring

* Bachelor's degree or higher in Marketing, Communications, Business or related field
* 2+ years of experience in a marketing or advertising role
* Strong understanding of digital platforms (SEO, social media, email marketing)
* Ability to analyse data and provide insights
* Excellent writing and content creation skills
* Well-organised, creative, and results-driven
-----------------------------------


Desirable

* Experience in higher education or student recruitment
* Familiarity with CRICOS and international education marketing
-----------------------------------


Location


Brisbane, QLD

-----------------------------------


Why Work With Us?

* Supportive and collaborative team environment
* Opportunity to lead projects and make an impact
* Convenient Brisbane location
* Be part of an organisation shaping future leaders
* Candidates requiring sponsorship may be considered if they meet the full requirements of the role and applicable visa conditions

Send an application
Create a job alert
Alert activated
Saved
Save
Similar job
Ecommerce ppc (google ads) advertising strategist- remote (2025)
Brisbane
Right Hook Digital
Advertising
USD 70,000 - USD 130,000 a year
Similar job
Digital advertising manager
Brisbane
beBeeDigital
Advertising
Similar job
Advertising manager
Brisbane
Change Catalyst & Co
Advertising
Similar jobs
Communication jobs in Brisbane
jobs Brisbane
jobs Queensland
Home > Jobs > Communication jobs > Advertising jobs > Advertising jobs in Brisbane > Advertising and Marketing Specialist

About Jobstralia

  • Career Advice
  • Company Reviews

Search for jobs

  • Jobs by job title
  • Jobs by sector
  • Jobs by company
  • Jobs by location

Contact / Partnership

  • Contact
  • Publish your job offers on Jobijoba

Legal notice - Terms of Service - Privacy Policy - Manage my cookies - Accessibility: Not compliant

© 2025 Jobstralia - All Rights Reserved

Send an application
Create a job alert
Alert activated
Saved
Save