At the NSW Department of Education, we educate and inspire lifelong learners – from early childhood, through schooling to vocational education and training.
1. Full-time opportunity until 30 June 2027
2. Located in Parramatta with flexible working arrangements available
3. Remuneration of $113,574 - $125,720 p.a. plus superannuation and annual leave loading
About the role
As a Senior Adviser, Teacher Attraction Projects, you'll play a vital role in shaping how the NSW Department of Education attracts and inspires future teachers. In this role you'll support the planning, development and delivery of content relating to campaigns and programs delivered by the Teacher Attraction Initiatives team within the School Workforce Directorate.
For further information please click here to view the role description.
About you
You are a strategic and creative communicator who:
4. Develops and delivers compelling content strategies that engage target audiences and build awareness of initiatives, campaigns and projects.
5. Produces clear, persuasive and purpose-driven copy across owned and earned channels, including web, EDMs, social media and podcasts.
6. Collaborates effectively with stakeholders and subject matter experts to translate complex information into engaging narratives and communications.
7. Has strong attention to detail and time management skills and the ability to plan, implement and evaluate workflows to ensure content projects are delivered on time and on brand.
8. Thrives in a fast-paced environment, demonstrating adaptability and flexibility in responding to changing business needs and competing priorities while providing outstanding service to stakeholders and contributing to quality outcomes.
9. Prioritises inclusivity and accessibility, ensuring all content reflects the department's voices and values.
10. Brings experience in optimising digital content for search (SEO) to increase visibility, engagement and reach across key online platforms.
11. Shows confidence in supporting and mentoring colleagues, sharing best practice in storytelling, copywriting and content strategy execution.
Essential requirements of the role
12. Tertiary qualifications and relevant experience in Creative Writing, Communications, Marketing, Public relations or related discipline.
13. Knowledge of and experience in copywriting, promotions, advertising, social media and digital marketing, branding, print media and public relations with the ability to optimise communications for individual channels.
14. Hold a valid Driver Licence (provisional or above) with the ability and willingness to travel interstate and intrastate to meet delivery requirements of campaigns.
15. Demonstrated understanding of and commitment to the value of public education.
16. Knowledge of and commitment to implementing the Department's Aboriginal Education Policy and upholding the Department's Partnership Agreement with the NSW AECG and to ensure quality outcomes for Aboriginal people.
Benefits
17. Flexible working arrangements
18. 35 hour working week
19. Competitive, salary sacrificing, employer's contribution to superannuation and annual leave loading
20. Flex Leave entitlements, generous holidays & leave conditions
21. Opportunities for advancement and mobility across the Department to support your career growth
How to apply
Attach a resume (maximum 5 pages) and a cover letter (maximum 2 pages) outlining how you meet the requirements and capabilities of this role.
Applicants are encouraged to prepare their application materials independently. The selection panel values authentic and personally written responses that reflect your own experience, insights and alignment with the Department's values and priorities.
Please refer to the Applicant's Guide to Applying to assist you with your application.
If you are an existing Education Support Staff (corporate staff) with the NSW Department of Education, click here for instructions on how to submit your application.
All other applicants please submit your application by clicking 'Apply Now'.
Note: the selection process will include a range of assessment techniques to assist in determining your suitability for the role. Successful candidates will be required to undertake pre-employment screening for this role which includes a National Criminal History Check.
This is a child-related role. As a condition of employment you will be required to provide a valid Working with Children Check (WWCC) Clearance number (for paid employment). Visit the website for more information.
Candidates must have Australian work rights (citizens, permanent residents, New Zealand citizens or a valid work visa). Ongoing (permanent) roles are open to Australian citizens and permanent residents and New Zealand citizens, while temporary roles welcome applicants with a visa.
Closing date: 2 January 2026 at 11:59 pm.
For role enquiries please contact Siobhan Rossenrode at and for recruitment process enquiries please contact Alex Katombe at
Please note due to the NSW Government closedown period (Wed, 24 Dec 2025 – Sun, 12 Jan 2026), applications for this recruitment will be reviewed commencing mid-January 2026.
We welcome applications from all ages and genders, Aboriginal and Torres Strait Islander peoples, culturally and linguistically diverse groups, the LGBTQIA+ community, veterans, refugees and people with disability. If we can make some adjustments to our recruitment/interview process to better enable you to shine, please contact the Diversity and Inclusion Team ) or visit NSW Department of Education Diversity and Inclusion.
A recruitment pool may be created through this recruitment process. A recruitment pool is a group of applicants who have been assessed and identified as suitable for this role, and who may be considered for a range of similar roles, including temporary, term or ongoing roles, over the next 18 months.