The Country Chef Bakery Co. is seeking an experienced Assistant Brand Manager to join our team in our Bells Creek facility on the Sunshine Coast - Queensland Australia.
Country Chef's recipe for success has transformed us from a small family run start-up in the 1950's, to one of Australia's leading bakery businesses with partnerships that include Australia's major retailers. As we move into a new and exciting stage in the Country Chef story there's one ingredient we cannot do without ... our fantastic people!
The Opportunity
Reporting to the Head of Marketing & NPD, the Assistant Brand Manager will be supporting the development and driving the implementation of the product/brand marketing strategy for the Country Chef product portfolio.
Specifically, you will:
* Support execution of brand initiatives and campaigns
* Assist with packaging, labelling and artwork development
* Ensure brand guidelines and regulatory requirements are met
* Coordinate POS materials and product samples as required
* Analyse sales data, market trends and competitor activity
* Assist with product lifecycle activities: launches, renovations and rationalisations
* Maintain product information including pricing, specifications and packaging details
* Assist New Product Development (NPD) projects through stage-gate process.
* Support the development and execute the go-to-market strategies for new and existing products – including development & implementation of multi-channel brand campaigns.
* Support and develop internal and external presentations (incl. internal reports, retailer range review presentations).
* Coordinate cross-functional activities necessary for the implementation of agreed projects.
About You
To be successful in this role you will need:
* Bachelor's degree in marketing or related field.
* Minimum 2+ years' experience in product, brand or trade marketing, ideally within FMCG or food industry.
* Highly proficient in Microsoft Office Suite (in particular Microsoft PowerPoint and Excel).
* Excellent multi-project management skills with proven record of managing projects, including NPD launches.
* Proven record of managing marketing campaigns.
* Experience managing 1-2 marketing campaigns minimum to demonstrate campaign execution capabilities.
* Exceptional written and oral communication skills, with a high level of attention to detail.
* To roll up your sleeves and get involved - on the factory floor, at trade shows, liaising with agencies, customer interactions. This is a very diverse role!
* Australian work rights are required for this position.
Why Join Us
* Take home up to two items of product a day, on us!
* Employee Assistance Program (EAP)
* Onsite parking
* Great organisational culture and supportive team environment
* Flexible working hours
County Chef is committed to creating a diverse environment and is proud to be an equal opportunity employer. County Chef will consider qualified applicants for employment based on their merit, individual skills, qualifications and other appropriate criteria relevant to the role for which they are applying.