Join Our Team as a Paid Media Specialist: Elevate Sports Campaigns on a Global Scale!
What's in It for You
Step into a global role where you'll work with big budgets and have the opportunity to make a real impact. If you're passionate about sports, you'll love the elite portfolio of sponsorships and partnerships you'll be involved with. Our partnerships span across sports like Soccer, UFC, Formula 1, and Cricket, providing an excellent platform to work with and expand into untapped markets. There's significant room for growth here!
Your Role with Us
As a Paid Media Specialist, you'll ensure our paid media campaigns are executed smoothly and effectively. You'll work closely with media agencies and partners, managing daily operations with a focus on ad performance and optimization. With our expanding digital presence and external partnerships, your role will be crucial in entering new markets and maximizing campaign success, especially within the sports domain. If you're organized, data-driven, and proactive, this role is ideal for you!
Who are we?
At Easygo, we are a leading service provider in the iGaming industry, supporting brands like Stake.com, Kick.com, and Twist Gaming.
Stake is the world's leading crypto casino, offering seamless online casino and sportsbook experiences. Kick.com is a vibrant live streaming platform connecting millions of gamers and content creators worldwide. Twist Gaming is an innovative game design studio creating captivating games.
Headquartered in Melbourne, we've grown from humble beginnings to a workforce of over 500+ employees. We offer opportunities across Tech, Marketing, Operations, Mathematics, and Design. Join us and grow your career!
What you will do:
Assist in developing and executing paid media campaigns with media partners, ad networks, and agencies, ensuring KPI alignment.
Manage ad operations including setup, tracking, placement, optimization, and delivery.
Handle administrative tasks related to media campaigns, coordinating with internal teams and external partners.
Ensure accurate implementation of media plans across channels and monitor performance.
Collaborate with your manager and cross-functional teams for seamless campaign execution.
Conduct A/B testing and experimentation.
Work with the design team to provide direction for creatives.
Negotiate favorable terms with media partners for premium ad placements.
Provide performance reports, analyze data, and share insights.
Build and nurture relationships with partners to scale deliverables.
Research and maintain relationships with programmatic partners (DSPs & SSPs) for optimal delivery.
What you will bring:
Strong interest in sports, casino, and gambling industries, with knowledge of customer behavior, trends, and regulations.
3+ years of experience in paid advertising, including display ads, paid social, native, and programmatic banners.
Proven negotiation skills and ability to nurture relationships focused on performance.
Ability to optimize campaigns for measurable results (CPA, ROAS, ROI).
Strong knowledge of media buying platforms and programmatic technologies (DSPs, DMPs, SSPs).
Proficiency in media planning and buying across digital and traditional platforms.
Research skills to find relevant publishers/websites for deals.
Creative flair and attention to design.
Bonus points if you also have:
Bachelor’s or Master’s in Marketing, Business, or related field (preferred).
Cryptocurrency knowledge.
Photoshop/Basic editing skills.
Some of the perks of working for us:
Full-time access to professional baristas.
Daily catered breakfast.
Massage Wednesdays with professionals.
Team budgets for lunches and activities.
Fun office with pool tables, table tennis, and gaming consoles.
EAP access for you and your family.
Learning & Development platform with over 9,000 courses.
Drink fridges and snack shelves.
We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of race, religion, gender identity, sexual orientation, age, or disability.
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