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Brand manager: outdoor

Melbourne
Phoenix Leisure Group
Brand manager
Posted: 15 June
Offer description

This is a dynamic, multi-functional role where you'll be responsible for driving the performance, positioning, and growth of a portfolio of lifestyle

About the Role
This is a dynamic, multi-functional role where you'll be responsible for driving the performance, positioning, and growth of a portfolio of lifestyle brands across national retail and e-commerce accounts.

This is a great opportunity for a results-driven and relationship-focused professional with strong exposure to account management, product development, and marketing support.

What You'll Be Doing

* Manage brand performance across key national accounts
* Build and execute seasonal product and range strategies
* Analyse stock performance and advise on replenishment or clearance
* Drive profitable sales growth across multiple channels
* Liaise with buyers, planners, and internal teams to align on brand direction
* Deliver regular reporting, forecasts, and market insights to internal stakeholders
* Collaborate on marketing campaigns, staff training tools, and brand activations
* Identify and pursue new business opportunities across retail, wholesale, and digital

Key Accounts You May Be Working With
Retailers across outdoor, travel, lifestyle, and department store channels, with a mix of national chains and e-commerce platforms.

What We're Looking For

* Previous experience in brand, product, or account management
* Background in outdoor, lifestyle, footwear, or luggage categories is highly valued
* Proven ability to manage major retail and/or e-commerce accounts
* Strong commercial mindset with confidence in data, sales, and stock analysis
* Experience in campaign execution, product feedback, and POS development
* Collaborative communication style and ability to work cross-functionally
* High attention to detail and ability to meet seasonal timelines

Why You'll Love This Role

* National brand exposure with well-established and growing labels
* Supportive, collaborative and down-to-earth culture
* Autonomy to drive strategy and influence brand direction
* Opportunities for growth and cross-functional development

Salary & Perks

* Bonus Structure
* Laptop + Phone Provided
* Generous staff discounts up to 60% off
* Structured onboarding and brand immersion provided
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