Lead Product Designer - AI Coach
Culture Amp is the world's leading employee experience platform, revolutionizing how 25 million employees across more than 6,500 companies create a better world of work. We empower companies of all sizes and industries to transform employee engagement, drive performance management, and develop high‑performing teams. Powered by people science and a vast employee dataset, leading brands such as Canva, On, Asana, Dolby, McDonald's and Nasdaq rely on Culture Amp every day.
We are backed by leading venture capital funds and have offices in the US, UK, Germany and Australia. Culture Amp was named one of the world's top private cloud companies by Forbes and most innovative companies by Fast Company.
About the Role
As Lead Product Designer in the Coach product area, you will shape the design of AI‑enabled coaching experiences that unlock employee growth at scale. You'll set the vision for future‑facing, AI‑powered features and inspire cross‑functional teams to deliver impactful outcomes for millions of users.
What You'll Do
* Shape Product Vision: Own and evolve the design direction for Coach, crafting engaging, intuitive experiences that address user onboarding, activation, engagement, and retention.
* Lead AI‑driven Discovery: Define, design, and refine user journeys for discovering and interacting with AI‑powered coaching features, using AI as a creative catalyst to amplify product possibilities and outcomes.
* Drive Design Excellence: Uphold high standards in design craft and user experience, rapidly exploring, prototyping, and testing new concepts while considering edge cases, UX nuance, and interaction quality.
* Champion Research & Insight: Partner closely with researchers and product managers to lead advanced quantitative and qualitative research, using insight to inform product direction and evidence‑based decisions.
* Project Leadership & Product Strategy: Plan and lead complex initiatives across multiple teams and stakeholders, building clear project plans and adapting approaches to drive meaningful growth and deliver business impact.
* Systems Design: Design cohesive experiences and contribute to the evolution of our design system, seamlessly connecting interactions across broader product architecture.
* Mentorship & Influence: Provide thought leadership, foster a culture of collaboration and continuous improvement, and proactively mentor other designers to raise the bar for design across the Coach area.
* Collaboration & Culture: Co‑create outcomes with product managers, engineers, researchers, marketers, and data scientists, shaping team rituals and best practices to improve product excellence and organisational culture.
About You
* 6+ years of product design experience, including leadership of growth initiatives in SaaS or enterprise contexts.
* Strong portfolio demonstrating polished UI, robust UX thinking, and clear, measurable impact on user behavior and commercial outcomes.
* Hands‑on experience designing and optimizing AI‑powered features; fluent with modern AI tools to amplify creativity and design craft.
* Skilled systems thinker who links granular interaction details to overarching product architecture.
* Bold, visionary, and able to rally teams around compelling design narratives – willing to take creative risks and push boundaries.
* Operate with high autonomy in ambiguous spaces, initiating, exploring, and delivering meaningful value without waiting for permission.
* Comfortable combining user research, product data, and design intuition to make smart decisions and unlock new opportunities.
* Detail‑oriented with the ability to move quickly, balancing speed and craft from exploration through delivery.
* Thrive in cross‑functional environments, driving co‑creation and shaping design culture, rituals, and best practices.
* Growth‑oriented and reflective: actively seek feedback, encourage improvement, and cultivate development of yourself and peers.
Benefits
* Employee Share Options Program – become an owner in Culture Amp.
* Programs, coaching, and budgets to help you thrive personally and professionally.
* Access to external providers for mental wellbeing and coaching support.
* Monthly Camper Life Allowance – an automatic allowance paid out each month.
* Team budgets dedicated to team‑building activities and connection.
* Intentional quarterly wellbeing pauses – a company‑wide shutdown day for rest and restoration.
* Extended year‑end breaks for an extended refresh period.
* Excellent parental leave and in‑work support program from day 1.
* Five Social Impact Days a year to make a positive impact on the community outside of work.
* MacBooks and a work‑from‑home office budget to set up your home office.
* Medical insurance coverage for you and your family (US & UK only).
Our Commitment to Diversity & Inclusion
We're devoted to building a better world of work for all. We promote diversity, equity, and inclusion with Employee Resource Groups and ally communities. Culture Amp is committed to anti‑racism and actively works to lead by example. Learn more about our anti‑racism commitments here .
Application Process
We strongly encourage you to apply if you're interested. We'd love to know how you can amplify our team with your unique experience.
If you decide to apply, we'll ask you to complete voluntary diversity questions (excluding roles in Germany). Your participation helps us build a more inclusive hiring process and will not impact hiring decisions.
Reasonable accommodations or adjustments due to a disability? Contact. Identify the type of accommodation or assistance you're requesting. Do not include medical or health information. The Reasonable Accommodations team will respond promptly.
Culture Amp will retain your CV and personal information for a period of two years (four years for the US) from the date of your application process completion. We may contact you in relation to future opportunities during this period. For further information, see our privacy policy here or contact
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Design, Art/Creative, and Information Technology
Industries: Software Development
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