Job Title:
Business Development Manager
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About the Role:
We are seeking a skilled Business Development Manager to drive new growth opportunities and strengthen our presence in the education and outdoor sectors. This is a key leadership role, responsible for identifying, pursuing, and converting new school and group partnerships, as well as maintaining and growing existing relationships through excellent customer service and proactive communication.
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Main Responsibilities:
* Identify, pursue, and convert new school and group partnerships, focusing on long-term engagement.
* Maintain and grow existing relationships through excellent customer service and proactive communication.
* Lead the preparation of proposals, service agreements, and presentations for school leadership teams and education stakeholders.
* Represent the organization at conferences, expos, and industry events.
* Marketing Strategy
o Plan and implement marketing campaigns across digital, print, and in-person channels.
o Manage distribution of promotional materials, such as videos, case studies, brochures, and client testimonials.
* Planning & Reporting
o Develop and maintain a strategic sales and marketing plan aligned with company goals.
o Track lead generation, conversion rates, client satisfaction, and other KPIs using CRM tools.
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Requirements:
* Qualifications in Business, Marketing, Education, or a related field.
* Demonstrated experience in business development, client relationship management, or sales—preferably in the education, outdoor, or experiential learning sectors.
* Strong written and verbal communication skills, with the ability to tailor messaging for educators and decision-makers.
* Proficiency in marketing tools and platforms (e.g., Canva, Mailchimp, CRM systems).
* A strategic thinker who can also deliver practical results in a fast-paced environment.
* Alignment with the values of outdoor education, sustainability, and youth development.