About Us
Location - Sydney
Department - Marketing
Function - Digital Marketing
Working Pattern - Hybrid
Benefits -Benefits at Ideagen
Salary - this will be discussed at the next stage of the process, if you do have any questions, please feel free to reach out
We're on the lookout for a driven, dynamic Events Manager to join our APAC Marketing team. This high‐impact role is all about bringing Ideagen's brand to life — delivering standout external events that fuel awareness and pipeline, while also creating memorable internal experiences that connect, energise, and inspire our people across the region. This role is ideal for someone who thrives at the intersection of brand, logistics, and human connection — someone who can plan with precision and execute with creativity and impact.
Responsibilities
External Marketing Events (Primary Focus)
* Own the end-to-end planning and execution of Ideagen's external event calendar across APAC, including trade shows, industry conferences, customer roundtables, webinars, and hosted brand events
* Partner with the marketing and sales teams to ensure events are strategically aligned to pipeline and brand awareness goals
* Manage event budgets, vendor relationships, venue sourcing, and logistics with precision and accountability
* Develop compelling event experiences that reflect Ideagen's brand identity and resonate with target audiences
* Coordinate pre-event promotion, on-the-day delivery, and post-event follow-up including lead capture and CRM handover
* Track and report on event ROI, including pipeline contribution, leads generated, and brand engagement metrics
* Identify new event opportunities and industry forums that would increase Ideagen's visibility with key buyer personas
Internal Employee Events (Secondary Focus)
* Lead the planning and delivery of Ideagen's annual all-employee event (approximately 300+ people, Melbourne or Sydney, across 2 days) — from concept and theme through to full on-site coordination
* Coordinate the Sales & Marketing Kickoff and other team or business unit events, ensuring they are energising, purposeful, and operationally smooth
* Support People & Culture and leadership teams in designing team offsites, recognition events, and ad hoc internal activations that reinforce our culture and values
* Manage internal event logistics including venue sourcing, AV, catering, travel coordination, and communications
* Gather and act on feedback to continuously improve the internal events experience
Skills and Experience
* 3+ years' experience running events, ideally in B2B, SaaS, or professional services
* Hands‐on experience delivering external marketing events like trade shows and customer sessions
* Exposure to planning or supporting larger internal events
* Comfortable managing a few moving pieces and timelines at once
* Experience working with budgets, venues, and suppliers
* Enjoys collaborating with marketing and sales teams
* Familiar with CRM or marketing tools such as Salesforce or HubSpot
* A clear communicator who enjoys bringing ideas to life in writing and conversation
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