About The Commons
The Commons is an ecosystem of entrepreneurs, businesses, and curious minds—working, connecting, and growing under a common roof. Driven by the sincere desire to see people flourish, we support curiosity and believe in the collective power of people to instigate change. Our focus is on building and strengthening community, and we challenge the status quo in an effort to innovate.
As a fast-growing team, we offer endless opportunities for professional development, career progression, and collaboration with some of the brightest minds in the industry. We thrive on creativity, innovation, and a strong team culture that champions fresh ideas and ambitious thinking. If you're looking for a dynamic workplace where no two days are the same, where your contributions truly make an impact, and where you’ll be surrounded by passionate, like-minded individuals – The Commons is the place to be.
About the Role
We’re on the hunt for a strategic and creative Marketing Manager to lead the execution of dynamic campaigns that elevate The Commons and The Commons Health Club brands on a 12-month Parental Leave Contract. This is a pivotal role that blends leadership with hands-on execution to drive brand awareness, grow community engagement, and support member acquisition across all locations.
Reporting to the Head of Marketing and managing two direct reports, you’ll work cross-functionally with teams across the business to deliver high-impact, community-led campaigns. If you’re a passionate marketer with a strong grasp of branding, digital strategy, and storytelling – and you’re ready to make your mark in a values-driven, fast-paced environment – we’d love to hear from you. This role is set to commence in September.
About You
You are an experienced marketing professional with a flair for creative storytelling, strategic thinking, and data-driven decision-making. You bring a strong background in digital marketing and content creation, and you thrive in environments where community and creativity intersect. A collaborative leader, you’re comfortable juggling multiple projects while inspiring those around you and keeping brand integrity at the heart of everything you do.
Key Responsibilities
Marketing Campaigns
* Lead the planning and execution of integrated campaigns that support new space openings, product launches, events, and brand awareness goals.
* Collaborate with internal teams and external partners to ensure campaign alignment and consistency across all touch points.
Content & Communications
* Develop and manage engaging content across channels including website, blog, email, and social media.
* Own and maintain editorial calendars and ensure on-brand, timely communication with members and audiences.
Digital Marketing
* Execute performance marketing strategies, including Meta, Google Ads, and SEO.
* Optimise landing pages and digital funnels, track performance, and use data to inform key decisions.
Social Media
* Oversee social media channels for The Commons, The Commons Health Club, Forum, and Central House across Instagram, Facebook, LinkedIn, and TikTok.
* Manage and support the Social Media Coordinator in content planning and community engagement.
Community Engagement
* Partner with Community and Events teams to amplify in-space initiatives.
* Capture and share stories of members, events, and partnerships that reinforce our community-first brand.
Insights & Reporting
* Monitor and report on campaign performance, website traffic, and audience engagement.
* Deliver actionable insights to improve outcomes and drive continuous growth.
Stakeholder Collaboration
* Work closely with Sales, Operations, and Community teams to ensure alignment on marketing goals and priorities.
Required Skills & Experience
* 5+ years’ experience in marketing, ideally within co-working, hospitality, lifestyle, or creative industries
* Proven success in developing and delivering multichannel marketing campaigns
* Strong copywriting and storytelling skills across multiple formats
* Proficiency in Google Ads, Meta Business Suite, SEO, and CRM platforms
* Strong analytical mindset with experience in reporting and optimisation
* Excellent project management skills and ability to manage competing priorities
* Experience working in community-focused or member-driven environments highly regarded
* A collaborative and proactive team player with a solutions-first mindset
Benefits of working at The Commons
* Collins Street Head Office
* On-site Chef with nutritious lunch provided daily
* Hybrid work model with 1 WFH day per week
* Free counselling sessions
* Birthday leave
* Quarterly team dinners & generous awards
* Birthday & anniversary gifts
* State social committees with monthly events (e.g. pub drinks, picnics, bowling, movie nights)
* Weekly “Saturday Sweat” group exercise session
* Weekly member events program (e.g. breakfast club, yoga, drinks)
* Exclusive annual Halloween party
Values
All actions and behaviours must align with the company’s core values:
* Putting our members first
* Fostering our community
* Working together as a team
* Constantly learning and growing