Content Marketing Professional
We are seeking a highly skilled Content Marketing Specialist to join our dynamic marketing team. As a key member of the team, you will be responsible for creating engaging stories across various channels that connect audiences with the freedom and adventure of the open road.
The successful candidate will have a strong understanding of content marketing strategies, including market analysis, content planning, and execution. They will also possess excellent storytelling and copywriting skills, with the ability to tailor messages to different audiences and platforms.
In this role, you will collaborate with the marketing and creative teams to develop campaign briefs and ensure consistent brand tone and storytelling across all touchpoints. You will also be responsible for conducting competitor analysis, identifying emerging trends, and informing content strategy.
Key Responsibilities:
* Conduct market and competitor analysis to identify emerging trends and inform content strategy.
* Plan, design, and produce engaging content for monthly newsletters, social media channels, and email nurturing campaigns.
* Develop campaign briefs and collaborate with the marketing and creative teams to ensure consistent brand tone and storytelling across all touchpoints.
Requirements:
* Proven experience in content marketing, social media, or digital communications.
* Strong storytelling and copywriting ability, with a knack for tailoring messages to different audiences and platforms.
* Solid understanding of SEO, keyword research, and content optimization best practices.
What We Offer:
* A competitive pay rate.
* An opportunity to work with a rapidly growing company in the industry.
* A collaborative and dynamic work environment.