Creative Director
At our organization, we're on a mission to take the guesswork out of moving dirt – reducing wasted fuel, time, and money.
We have amazing customers who love our product and use it to build critical infrastructure all around the world, but they don't know about us. Are you the person who can tell our story to the world?
As our Creative Director, you'll be building a high-impact, in-house creative engine that amplifies our brand and resonates globally. We're looking for a leader with a modern approach – someone who can craft engaging and viral video content that connects with our audience.
This is your chance to make a significant mark, shaping how our compelling story of innovation and impact reaches thousands of worksites worldwide. If you're ready to combine sharp creative instincts with operational rigor to scale our brand and build a content machine from the ground up, we want to hear from you.
Your Responsibilities
* Build and scale a robust creative system: Design and implement clear guidelines and processes to ensure consistent, high-impact creative across all platforms and partnerships.
* Drive a high-velocity content engine: Lead the production of compelling assets, with a strong focus on both polished and agile video content, while fostering quality and speed.
* Collaborate strategically for business impact: Partner closely with product marketing, demand generation, and product teams to ensure creative initiatives directly contribute to revenue, product adoption, and customer value.
* Champion brand consistency and innovation: Continuously evolve our creative presence across web, marketing materials, and events, keeping our brand fresh and engaging.
* Define and guide our brand strategy: Own the overarching brand narrative and visual identity, ensuring all creative outputs align with our core values and strategic goals.
Your Skills
* Proven Creative Leadership: 8+ years in a creative leadership role, with a strong portfolio demonstrating expertise in branding, design, and impactful storytelling.
* System Builder Mindset: A track record of establishing and scaling creative processes from the ground up, not just inheriting existing structures.
* Strategic & Data-Informed: Ability to translate business objectives into compelling creative solutions and use data to inform creative direction.
* Adaptable & Collaborative: Comfortable with short, iterative feedback loops and adept at collaborating across diverse teams.
* Technical Proficiency: Strong command of industry-standard design tools, including Adobe Creative Suite and Figma.
Benefits
* Employee share options
* Professional development budget and leave
* The opportunity to take part in our mentorship program
* Mental health resources
* Monthly telephone and/or internet allowance
* Paid primary & secondary parental leave policies
* Hybrid work arrangements and WFH equipment provided