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Customer marketing manager - lifecycle - contractjust posted!

Bluefin Company Limited
Marketing Manager
Posted: 18 February
Offer description

This multi-award winning. market leaing digital platform and SaaS‑enabled ecosystem, connects customers with solutions through a sophisticated online platform that has evolved from a marketplace into a digital technology leader serving millions and supporting thousands of subscribed businesses.

Due to exciting growth a rare opportunity has arisen to join a high performing, and award-winning team. We are now seeking a Customer Lifecycle / Marketing Manager on a 3-month contract to lead initiatives that drive customer engagement, retention, and growth.

Why This Role Excites

* Innovative Culture: Work within an award‑winning, best‑place‑to‑work environment focused on collaboration, impact and continuous learning.
* Flexible, Modern Workplace: Enjoy flexible work arrangements and a modern office, supported by top‑tier systems and infrastructure.
* Leading Tech Stack: Hands‑on use of Braze CRM and advanced analytics tools to deliver personalised customer experiences at scale.

Core Role Summary

You’ll help shape how the platform engages and retains customers through lifecycle marketing excellence. Reporting to the Head of Customer Marketing, you’ll collaborate with cross‑functional teams across growth, product, strategy and execution to refine lifecycle programs and deliver measurable results.

Key Responsibilities

* Lead the planning, execution, and optimisation of lifecycle campaigns across digital channels, including email and web/app push.
* Analyse customer behaviour and campaign performance to inform strategy and improve engagement and retention.
* Design, run, and evaluate experiments, iterating to scale effective initiatives.
* Partner with Product, Design, Engineering, and Strategy teams to align lifecycle initiatives with broader business goals.
* Craft compelling, action‑oriented communications and share insights with stakeholders.

Your Profile
* 5+ years’ experience in lifecycle, CRM, or customer marketing, ideally within digital platforms, SaaS, subscription or ecommerce environments.
* Hands‑on experience with Braze, Salesforce Marketing Cloud, or HubSpot.
* Strong analytical and experimental mindset, comfortable with data‑driven decision–making.
* Excellent communication, collaboration, and stakeholder management skills.
* Available for an immediate start until April 2026 - possibility for extension

This is a high‑impact short‑term contract for an experienced marketer who thrives on optimisation, analytics and delivering digital customer outcomes in a supportive, growth‑oriented company culture.

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