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Sales manager - licensed brands

Melbourne
Brand Collective
Sales Manager
Posted: 11 February
Offer description

ABOUT REEBOK

Reebok is an iconic global sportswear brand rooted in performance, fitness and innovation. With a legacy built on athletic excellence and cultural relevance, Reebok continues to inspire movement through bold product, strong partnerships and a relentless focus on performance and lifestyle crossover.

ABOUT CHAMPION

Champion is a pioneer of authentic athleticwear, known globally for its heritage, quality and iconic style. With deep roots in sport and street culture, Champion blends performance credibility with modern relevance, delivering product that resonates across generations and channels.

ROLE IN A NUTSHELL

The Sales Manager – Reebok & Champion is responsible for driving wholesale growth across key accounts by building strong, long-term partnerships and delivering profitable, sustainable outcomes. Working closely with major wholesale partners, this role leads account strategy, execution and performance across footwear, apparel and accessories, while supporting the delivery of the Pacific wholesale strategy for both brands.

WHAT YOU'LL BE DOING

* Managing and growing key wholesale accounts across Reebok & Champion
* Delivering compelling go-to-market execution that achieves revenue, margin and timing targets
* Creating and executing rolling 1–3-year account business plans aligned to brand strategy
* Leading regular customer business planning meetings and performance reviewsIdentifying gaps and opportunities across KPIs and implementing solution-based strategies
* Aligning product, marketing and sales activity to maximise sell-through and retail performance
* Managing inventories with key accounts to ensure mutually agreed KPIs are achieved
* Integrating customer marketing initiatives in line with the GTM calendar
* Managing and supporting sales agents across the sporting goods channel
* Tracking and sharing sell-through data and market insights to inform decision-making
* Delivering monthly, quarterly and annual gross revenue and profit targets

ABOUT YOU

* Proven experience (3+ years) in a wholesale sales or account management role, ideally within sport, apparel or footwear
* Strong commercial acumen with the ability to drive sustainable sales and KPI growth
* Highly analytical, with the ability to translate data into clear actions and outcomes
* Confident communicator who can influence and build credibility at all levels
* Strategic thinker with hands‐on execution capability
* Passion for sport, sportswear and the Reebok & Champion brands
* Comfortable working cross‐functionally in a fast‐paced, results‐driven environment
* Experienced in managing agents and external partners to deliver against plans

JUST SOME PERKS WE OFFER

* Pet-friendly workspace – Yes, your furry friend can join you at work!
* Generous discounts – Up to 50% off top brands like Reebok, Superdry, and Elka Collective!
* Exclusive LK Group discounts – Treat yourself to savings at Daniel's Donuts, Hommey, Snooze & more!
* Access to sample sales – Exclusive to Brand Collective team members only.
* Leave when it matters – Paid parental leave & volunteer leave.
* Loyalty rewards – We celebrate your milestones with generous service awards!
* Well‐being matters – Free access to Mental Health Professionals through our Employee Assistance Program.

READY TO MAKE AN IMPACT?

Step into a high-profile wholesale role where you'll shape strategy, influence major partners and drive growth across two of the most recognisable names in global sportswear.

ABOUT BRAND COLLECTIVE

Brand Collective is one of Australia's most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network. Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to considered craftsmanship, and from private label to international luxury fashion brands. We bring brands to life!

At Brand Collective our customers come from all walks of life, and so do we! We value diversity and inclusion in all forms, thus hire based on capability and performance. If you feel like your skills align with the role and company culture, apply today to bring brands to life!

Please note: at this time, Brand Collective are not seeking recruitment agency support for this role, and will not be liable for any unsolicited candidate profiles or associated fees. We encourage applicants to apply directly to this posting if they would like to be considered for this opportunity. The advertising of this role may close earlier than the listed date, and we encourage applicants to apply early.

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