Senior Marketing & Communications Manager - ANZ, Singapore & Hong Kong
Professional services | US-headquartered organisation | Fixed-term contract
About the Company
This US-headquartered professional services organisation operates across ANZ, Singapore and Hong Kong as part of a global network. The region works within well-defined global frameworks, shared platforms and centralised digital systems, while partnering closely with US and International teams to bring locally relevant marketing programs to life. It's a highly collaborative environment with strong global connection and regional impact.
This senior regional role leads the marketing and communications strategy and execution across ANZ, Singapore and Hong Kong, managing a dynamic and hands-on team. The focus is on driving brand awareness, being found in market, and generating leads in a B2B environment.
Key responsibilities:
* Lead and execute regional marketing strategy and programs aligned with global direction.
* Deliver integrated campaigns across digital marketing, SEO/SEM, content, social, events, partnerships/sponsorships and sales enablement.
* Manage program performance metrics and KPIs, optimising channel mix and ROI.
* Partner closely with regional MDs, senior field leaders and global marketing teams to align marketing with business needs and market conditions.
* Manage regional budgets
* Lead planning for the 2027 regional marketing budget (to be submitted in October), with guidance from senior leaders.
* Support and lead cross-international marketing initiatives and strategic projects as required.
* Lead, coach and manage the regional marketing team, ensuring clarity, performance and engagement.
About You
You are a generalist marketer with hands-on experience across multiple operational areas: content marketing, digital marketing, SEO, social media, events and sales enablement. You understand the mechanics of B2B marketing and client acquisition, and you enjoy working in a global business with a matrix structure.
You will bring:
* Generalist experience, including B2B, ideally within a global or matrix experience.
* Strong grounding in SEO (content or technical) and an understanding of its importance to lead generation.
* Hands-on experience delivering programs across digital, content, events and partnerships.
* High curiosity and comfort adopting emerging technologies, including daily use of AI tools to evolve and optimise work.
* Budget management capability, including forecasting, in-year adjustments, and contributing to future-year planning.
* Strong stakeholder management skills, including working with senior field leadership and international colleagues.
* Ability to explain marketing programs clearly, gain alignment, and demonstrate value to non-marketing stakeholders.
* Comfortable working within a highly structured, guideline-driven global environment with shared systems. This role won't suit someone seeking a high-autonomy creative role.
* Excellent communication skills and a practical, solutions-focused mindset
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What's on Offer
* 11 month fixed-term regional leadership role covering ANZ, Singapore and Hong Kong.
* A collaborative and dynamic team culture with flexibility and low supervision.
* Exposure to diverse international markets and global ways of working.
* Broad marketing remit across the full marketing mix - ideal for someone seeking variety over specialisation.
* Attractive remuneration and completion bonus.
* Hybrid work, 2 days in office and 3 remote.
Apply Today
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