Company Description
Atomic 212° began as a specialist performance agency and can proudly boast to be Australia's only data-first full service media agency.
Our roots in data are our point of difference. This focus on analytics and incremental step-by
- step improvement remains at the heart of our media approach. Our media skills inform our data services enabling us to provide implementation and accountability to generate the insight marketers really need.
Our ambition has always been to achieve truly data-led, buying and reporting that facilitates real time insights and more effective strategic thinking. This requires a constant evolution and we're on this journey with our clients.
Our goal is to deliver SMARTER, FASTER, ACCOUNTABLE solutions for our clients fusing data and insights.
Atomic 212° is a truly full-service business, with capabilities that cross media planning and trading, business strategy, creative, production, SEO, SEM, programmatic, social, content marketing, and data & analytics. These capabilities are in-house and integrated, delivering one of the best all-round marketing services in Australia.
There's an attitude that defines us at Atomic 212°, it's the 'relentless pursuit of why'. We challenge the status quo to ensure we never follow the herd.
Data and performance are embedded in the Atomic 212° DNA with a bespoke planning process designed to deliver business results. As is an innate need to be curious, fuelled by the ambition to understand the ever-changing world around us ensuring that we always have a point of view.
**Job Description**:
The Atomic 212 SEO team is customer-centric and results-driven with a focus on transparency and accountability. Our industry-leading SEO capabilities, leadership and technical resources allow us to develop the strategic vision required to support the aggressive growth targets our clients demand.
As an SEO Executive, you'll play an indispensable support role to the Manager to ensure client results and expectations are achieved. The Executive is responsible for making sure assigned tasks are executed promptly, efficiently and effectively to help the team meet client objectives. Working with market-leading brands across multiple verticals, you will also gain invaluable industry experience that will help you develop your SEO knowledge and advance your digital career.
**Responsibilities**:
- Help drive all SEO activity to improve key metrics and deliver a significant return on investment
- Client collaboration - SEO planning, management and communications transparency
- Team collaboration to ensure SEO recommendations compliment multi-channel planning strategies.
- SEO Performance reporting with insights and optimisation recommendations
- Be at the forefront of current and emerging SEO trends.
- Perform backlink analysis and link removal exercises (create link disavow files)
- Collaborating on content marketing strategies - Content planning sessions
- Consulting with team/managers to translate client objectives into strategic SEO plans
- Undertake competitor and industry analysis to understand market challenges
- Assist in the creation and execution of content marketing initiatives (blog, social, Outbrain)
- Deliver exceptional customer service to external clients and internal teams.
- Be able to meet deadlines, be pro-active and think outside the box.
**Qualifications**:
- Graduate of a degree in Comms/Marketing/Advertising is highly desirable
- 12-18 months experience in a media agency or digital agency
- Efficient in MS Excel & Sheets
- Strong written and verbal communication skills
- Strong Analytical skills with attention to detail
- Project management skills as time keeping and prioritisation are key
- Shows initiative and seeks out new projects and tasks whenever possible
- An understanding of the inner workings of websites, analytics, paid search and SEO
- Experience writing content for SEO
- Experience with on-page SEO such as optimising metadata
- Ideally experience completing website technical audits
- Ideally experience working with popular SEO tools: SEM Rush, Ahrefs, Search Console, Keyword Planner
- Ideally experience with technical SEO tools: Screaming Frog, Deep Crawl, Link Research Tools
- Ideally experience working with a CMS and administering/building content in CMS environments
- Favoured: Knowledge of HTML/JS/CSS and website administration.