Social Media and Digital Marketing Coordinator
company: Mastani
job title: Social Media and Digital Marketing Coordinator
location: Armadale
work type: Part-time or Casual
level: Mid-level
closing:
Role Description
Join a growing Australian fashion label and be part of a creative, fast-paced team. We are passionate about fashion, branding, and digital storytelling, and we are looking for a digital-savvy marketer to help us grow our brand presence across social and digital channels.
About You
* A graduate in Marketing, Media, Communications, Graphic Design, or related field.
* Passionate about fashion, branding, and digital storytelling.
* Strong communicator with excellent writing and editing skills.
* Comfortable using tools such as Adobe Creative Suite, Canva, Google Suite, Instagram, TikTok, Pinterest, Shopify, Klaviyo, and Meta Ads.
Key Responsibilities
* Assist in creating and scheduling social media content for Instagram, TikTok, Pinterest, and other platforms.
* Monitor, engage with, and grow our online community (DMs, comments, mentions).
* Track, analyse, and report on social media and campaign performance using analytics tools.
* Contribute to digital marketing campaigns, including email, content marketing, basic SEO support, and paid advertising (Meta Ads, Google Ads).
* Collaborate with the creative team on marketing assets, creative briefs, and campaign concepts.
* Optimise website content and assist with e-commerce platforms (Shopify).
* Stay up to date with industry trends and share ideas for content, campaigns, and innovative digital strategies.
* Manage all email marketing through Klaviyo.
Key Skills
* 1–3 years of experience in digital marketing or social media management preferred.
* Basic knowledge of SEO, SEM, and paid advertising.
* Analytical mindset with ability to interpret performance metrics.
* Creative thinking and attention to detail.
* Ability to work both independently and collaboratively.
Benefits
* Hands-on experience with a growing Australian fashion brand.
* Mentorship and exposure to the full brand marketing process.
* Flexible working arrangements.
* Opportunities for growth within the business.
To apply, submit your cover letter and CV to the employer. This posting will not include additional site-specific notices or hidden fields beyond the application basics.
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