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Digital marketing coordinator - community-focused care across australia

Melbourne
New Chapter Talent
Marketing Project Manager
Posted: 6 March
Offer description

A nationally recognised organisation delivering engaging programs and services to families and communities across Australia. With a strong focus on experience, connection and impact, we operate across multiple locations and pride ourselves on creating meaningful moments for the people we serve. Their culture is built on courage, gratitude, respect, joy and belonging, values that guide how they work together and show up every day.

The Opportunity

Reporting to the Head of Marketing and working closely with the Digital & CRM Manager, the Digital Marketing Coordinator will play a key role in delivering the organisation's digital marketing program across website, social media, SEO and content execution. This is a hands‐on role suited to someone who thrives in content creation, enjoys working across multiple digital touchpoints, and is passionate about creating engaging, customer-focused experiences.

Key Responsibilities
* Coordinate end-to-end website content updates, ensuring an optimal customer experience
* Develop, curate and publish engaging social media content aligned to brand and campaign objectives
* Build and manage content calendars across website and social platforms
* Generate and manage user-generated content (UGC), including influencers, customers and internal teams
* Collaborate with internal stakeholders to source and amplify stories and campaigns
* Support development and execution of digital and social media strategy, including SEO initiatives
* Partner with external SEO and digital agencies to optimise performance
* Work closely with in‐house design to develop assets for digital campaigns
* Support website enhancement and optimisation projects
* Monitor performance, prepare reporting and provide actionable insights
* Stay across digital trends and innovation to continuously improve content effectiveness
About You

You are a proactive and detail‐oriented digital marketer with a growth mindset. You are confident in how you communicate and work with others. You enjoy balancing creativity with data and are confident working across multiple digital platforms.

You will bring
* 2+ years' experience in a similar digital marketing or content‐focused role
* Hands‐on experience with CMS platforms (e.g. WordPress)
* Familiarity with Google Analytics or similar reporting tools
* Experience creating content for social media platforms
* Basic video and image editing skills (Canva, Photoshop or similar)
* Strong written and verbal communication skills
* Excellent organisation and stakeholder management capabilities
* A solid understanding of the customer journey and digital touchpoints
* A degree in Marketing, Communications or related field
Why Apply?

This is an opportunity to join a purpose‐led organisation where your work directly contributes to meaningful community outcomes. You'll be part of a collaborative marketing team, with the chance to influence digital growth, elevate brand presence and contribute to exciting projects in 2026 and beyond.

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