Description:
We are seeking a talented individual to join our Mercer Super team as Senior Manager, Intermediated Marketing.
This role will be preferably based in Sydney, however we are open to other locations for the right candidate.
This is a hybrid role that has a requirement of working at least three days a week in the office.
Senior Manager, Intermediated Marketing
This role is responsible for driving engagement and growth of financial advisers recommending Mercer Super to their clients, as well as supporting growth and retention of employer clients.
This is a high-impact role for a subject matter expert with a deep understanding of intermediated distribution within superannuation who can blend strategic thinking, relationship building, and tactical execution.
The role will work closely with key stakeholders to translate business objectives into a marketing and digital engagement strategy to drive scalable, data-led marketing that deepens intermediary relationships, increases advocacy and ultimately growth.
We will count on you to:
- Develop and execute Mercer Super’s adviser marketing strategies to build awareness, engagement, and drive growth among financial advisers and employer clients.
- Design and deliver scalable digital marketing campaigns and segmented journeys to attract, onboard, and retain financial advisers.
- Partner with internal teams to identify market trends, develop competitive value propositions, and refine targeting through data-driven insights.
- Measure campaign performance and continuously optimise strategies to enhance customer engagement and growth.
What you need to have:
- A minimum of 7-10 years of proven experience in intermediated marketing within superannuation or wealth management.
- Deep understanding of financial advice, intermediary marketing strategies, and how super members interact with advisers.
- Strong project management and stakeholder engagement skills, with the ability to develop and execute strategic marketing plans.
- Excellent communication skills, attention to detail, and experience with automating marketing interactions.
- Ability to thrive in a sales-oriented environment, with business acumen and conflict resolution skills.
What makes you stand out:
- Broad knowledge of complex superannuation issues, regulatory setting, and industry trends.
- Demonstrated ability to collaborate effectively across functions and influence outcomes through clear recommendations.
- Analytical and financial skills enabling data-led decision making and process improvements.
- A proactive, can-do attitude and experience working with external advisers, employers, and marketing vendors.
Required Skill Profession
Advertising, Marketing, Promotions, Public Relations, And Sales Managers
📌 Senior Manager, Intermediated Marketing
🏢 Marsh McLennan Companies
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