Marketing specialist (mount barker)

Country Blinds & Flooring

Mount Barker SA 5251

Brand Management (Marketing & Communications)

Full time

$80,000 - $100,000 per year

The company is a well established soft furnishing company based in Adelaide providing installations all over the greater Metro Adelaide region. The company prides itself on a quality service and product. The company is proud to offer the new role as it is a direct result of substantial growth. This growth has now seen it a priority to bring marketing strategy and implementation on board.

• Collaborate with the Sales Director to develop and implement integrated marketing strategies and campaigns aligned with business objectives and target market segments
• Conduct market research and analyse consumer behaviour, competitor activity and industry trends to inform marketing strategies and business decisions
• Manage and optimise the company website, including developing SEO strategies, analysing user behaviour, and recommending improvements to enhance digital performance and customer engagement
• Design, implement and monitor digital marketing campaigns, including Google Ads, YouTube Ads and social media platforms
• Manage relationships with external stakeholders, including media providers, influencers and agencies
• Develop and oversee SEO strategies, including liaising with external providers, to improve website visibility, search rankings and overall digital performance
• Coordinate online and offline marketing initiatives, including promotions, brand events and advertising activities
• Analyse marketing campaign performance, market trends and customer insights, and prepare reports with strategic recommendations to optimise future marketing initiatives
• Excellent communication skills and teamwork spirit, able to communicate effectively with internal teams and external partners.

• Bachelor's degree or above in Marketing, Media, Business Administration, or at least 5 years of experience in the field (Portfolio required) in lieu of formal qualifications
• At least 3 years of relevant marketing experience in a similar role
• A firm grasp of social media platforms and digital marketing tools, with excellent creative and execution abilities.
• Proficiency in using mainstream media channels such as TV, Radio, Outdoor, Print. The ability to book media on all above channels.
• Ability to film/shoot short social media style advert/vlogs/content to help bolster other mainstream media channels
• Experience in an agency (even via work experience or employment) is preferred, but not required. The ability to work in team workplace is paramount

Job Type: Permanent

Pay: $80,000.00 - $100,000.00 per year

Work Location: In person