As an Activations Manager, you'll be the leader of a tight-knit performance team integrating into KINESSO's client campaigns ensuring they reach their full potential. You would have demonstrated success by managing digital marketing campaigns across various paid media marketing tactics (Social and SEM), have exceptional client relations skills, and are excited to learn.
Success in this role is defined by-
a.Collaboration and team management
b.Expertise in performance marketing. Strong SEM (SA360) and Social (META, TikTok LinkedIn, Snap, Pinterest) platform knowledge
c.Excellent communication skills and a commitment to operational excellence.
d.On time delivery of client activity according to budget.
e.A continuous focus on staying up to date with industry best practices.
f.Positive impact on our client's business.
KEY RESPONSIBILITIES
PERFORMANCE
•Seeing campaigns through from start to finish, including placement, testing tracking, working through specifications, reporting, and pacing towards budget.
•Serving as an expert on the client's business, industry, competitors, key drivers, and environment, and identifying opportunities for growth.
•Providing sound reasoning for challenging clients on briefs and suggesting alternative approaches that could better meet marketing objectives.
•Creating custom implementation strategies for clients, including optimal weights, placements, and buying parameters.
•Analysing and evaluating media proposals with limited guidance, using core principles of the buying process, including analysing, and predicting audiences and costs, and tracking and optimizing results.
•Constantly seeking ways to improve and enhance schedules to effectively achieve communication goals and cost efficiency.
•Assessing delivery against plan and managing the plan to address shortfalls, if any.
•Providing post-campaign reports detailing results against planned KPIs, expenditure, communication goals, and campaign effectiveness, including learnings and recommendations for future campaigns.
•Supporting the Director in client contract negotiations and evaluating cost, value, and delivery to achieve the best result for clients.
•Preparing contracts/Ios and Proposals for the clients.
•Handling difficult conversations effectively, seeing them as opportunities, reading situations quickly, and resolving disputes fairly.
CLIENT
•Responsible for maximising client retention and growth.
•Effectively manages client expectations and communicates with them about status updates, resourcing changes and deadlines.
•Serves as a trusted advisor to clients on media-related matters and provides expert insights on their industry, competitors, and key drivers.
•Leads and manages client meetings/daily WIPs and updates, ensuring that campaigns and market updates include action items.
PEOPLE
•Manages a team of Performance Executives and Coordinators.
•Responsible to build goals, manage 30-60-90-day plans for Executives and Coordinators.
•Ensure appropriate leave planning of the team and expectations are set internally and with the client.
•Work towards achieving zero errors/write offs across Reprise.
•Create an environment of open communication with the team and keep them informed about changes, updates in policies/procedures etc.
•Motivates team to exceed client expectations and produce high-quality work.
•Takes responsibility for team's quality of work and success.
•Manages workflow and resource allocation in the team effectively.
•Provides support and guidance to team members to help them learn best practices.
•Works closely with the Director to manage and develop team members' careers through coaching and feedback.
•Holds career progression meetings with team members along with the Director and helps create development plans.
•Handling difficult conversations effectively, seeing them as opportunities, reading situations quickly, and resolving disputes fairly.
COMMERCIAL
•Taking ownership of invoicing responsibilities for the team and promptly addressing any issues that may arise.
•Sending invoices to the correct client contact in a timely manner and properly filing copies of all invoices.
•Implementing accurate financial tracking processes, including PO numbers, MBA trackers, value trackers, etc.
•Tracking all pre-bill invoices accurately and consistently.
•Communicating and resolving financial/billing issues with clients while maintaining strong relationships.
Salary ranging from $85,000-$90,000 inclusive of super.