Marketing Communications Specialist
The Marketing Communications Specialist plays a pivotal role in executing and delivering diverse marketing strategies across offline and online platforms.
This encompasses the creation, development, and implementation of marketing campaigns that drive quality and cost-effective leads into the call centre, while maintaining a seamless brand journey for customers.
Key Responsibilities:
* Develop and execute comprehensive marketing plans to achieve business objectives
* Collaborate with internal stakeholders, agencies, and third parties to ensure consistency, accuracy, and effectiveness of creative content
* Manage relationships with key stakeholders, including designers, agencies, and senior management
Requirements:
* Minimum 3 years experience in marketing communications and campaign management, particularly working with offline channels such as TV, print, and advertorials
* Marketing Degree (preferred) or Marketing Diploma
* Highly-developed organisational skills and motivated to proactively achieve results
* Well-developed oral and written communication skills, including copywriting skills, as well as a high attention to detail
* Ability to work autonomously and think outside the box
* Strong analytical and MS Excel skills
Please note that experience in financial services marketing is desirable but not essential.