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Consultant - Banking, Lending & Marketing at Profusion
Join a leading investment management firm known for its innovative approach and commitment to low-cost investing
I am seeking an Advertising Campaign Manager to create and execute impactful advertising strategies that drive brand awareness, consideration, and conversions. You will manage multi-channel campaigns, ensuring they are optimized for performance and aligned with our marketing goals.
* Great culture and team environment
* 12-month day rate contract (possibility for extension)
Key Responsibilities:
* Develop and implement full-funnel advertising strategies.
* Identify and prioritize key media channels with the Paid Media Manager.
* Collaborate with content, creative, product, and analytics teams for consistent messaging.
* Manage end-to-end campaign execution and optimization.
* Use advanced targeting techniques to reach relevant prospects.
* Leverage data and insights to monitor and improve campaign performance.
* Conduct A/B and multivariate testing for effective ad creatives.
* Integrate advertising efforts with other marketing channels.
* Provide detailed performance reports and post-campaign analysis.
* Stay updated on industry trends and perform competitive analysis.
Qualifications:
* Bachelor's degree in Marketing, Advertising, Communications, or related field.
* 8+ years of experience in managing full-funnel advertising campaigns.
* Expertise in paid media platforms and analytics.
* Strong analytical and creative skills.
* Excellent communication and organizational abilities.
* Full Australian working rights, no sponsorship.
If this sounds like something you would be interested in, please apply or contact courtney.christensen@profusiongroup.com
We are committed to providing a supportive culture and positively contributing towards creating diverse and inclusive workplaces for our candidates & clients. We invite candidates of all ages, genders, sexual orientation, cultural backgrounds, people with disability, neurodiverse individuals, and Indigenous Australians to apply.
Seniority level
Seniority level
Mid-Senior level
Employment type
Employment type
Contract
Job function
Job function
Marketing and Advertising
Industries
Investment Management and Financial Services
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