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Category manager

Sydney
Andrews Meat
Category Manager
Posted: 21 May
Offer description

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Category Manager

Date Posted: 12 May 2026

At Primo, the Category Managers sits at the centre of commercial decision‐making—connecting Sales, Marketing, and our retail partners to drive category growth and deliver meaningful results.

This role will see you take ownership of emerging and high‐growth categories, translating innovation into impactful, customer‐facing plans. You'll use data and insights to shape strategy, build compelling selling stories and influence outcomes with key stakeholders—both internally and externally.

It's a fantastic opportunity for a commercially minded professional looking to step into a broad, high‐impact role where you can truly make your mark and accelerate your FMCG career.

Key Responsibilities

* Develop and execute insight‐led category strategies aligned with business objectives
* Translate innovation pipelines into compelling customer plans and selling stories
* Analyse market trends, shopper behaviour, and sales/data insights to inform decisions
* Lead retailer category reviews and deliver impactful presentations
* Optimise assortment, pricing, and promotional strategies to maximise performance
* Act as a key link between Sales and Marketing to align priorities and execution
* Partner closely with retail customers to drive category growth and strengthen relationships
* Identify opportunities for innovation and continuous improvement within the category
* Contribute to forecasting and demand planning inputs

About You

* 3–5+ years' experience in FMCG across Category, Sales, or Marketing
* Strong analytical capability with experience using market and shopper data
* Commercial mindset with exposure to pricing and promotional strategy
* Confident presenter with the ability to influence and engage stakeholders
* Collaborative, adaptable, and comfortable working cross‐functionally
* Curious, proactive, and driven to deliver results

Why Join Primo

At Primo, we're committed to creating a workplace where people feel supported, valued, and connected. You'll also enjoy:

* Discounts on health insurance and a range of leading retail partners
* Exclusive savings at the Primo onsite butcher & deli shop
* Free onsite parking for an easy commute
* A major FMCG business with long term career growth and development pathways
* Market leading brand
* A collaborative culture focused on continuous improvement, growth, and excellence

If you're ready to step into a pivotal commercial role and build your career at the centre of FMCG decision‐making, apply now.

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