**Responsibilities**:
- **Understanding of the financial sector market**: In order to implement our marketing strategies aligned with the company's objectives and target audience.
- **Digital Marketing**: Manage digital marketing campaigns, including pay-per-click advertising, search engine optimization (SEO), and social media advertising to increase online visibility and drive traffic to our website.
- **Market Research**: Conduct market research to identify trends, competitive analysis, and customer preferences to refine marketing strategies and messaging.
- **Event Coordination**: Plan and coordinate marketing events, including seminars, webinars, and workshops, to engage with prospects and clients and promote our services.
- **Brand Management**: Maintain brand consistency across all marketing channels and materials, ensuring adherence to brand guidelines.
- **Analytics and Reporting**: Monitor and analyse the performance of marketing campaigns using analytics tools to track key metrics, optimize campaigns, and provide regular reports to management.
**Requirements**:
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Previous experience in in the financial planning or related industry.
- Strong written and verbal communication skills.
- Creative thinking and problem-solving skills.
- Ability to work effectively both independently and as part of a team.
- Attention to detail and strong organizational skills.
**How to Apply**:
Pay: $65,000.00 - $70,000.00 per year
**Benefits**:
- Professional development assistance
- Work from home
Work Authorisation:
- Australia (required)
Work Location: In person