Are you an experienced marketing professional looking for an exciting opportunity to drive growth and success for a leading loyalty program? Bluefin is seeking a Marketing Manager to lead the planning, execution, and delivery of financial services marketing campaigns for the business rewards program. This is a unique chance to join a diverse, high-performing team. As Marketing Manager, you will work closely with internal stakeholders and partners to identify opportunities to drive growth and support the marketing objectives of the loyalty business. This is a 12 month contract opportunity.
- Developing and executing comprehensive marketing strategies to achieve business objectives
- Managing the planning, execution, and measurement of all marketing campaigns and initiatives
- Collaborating with internal stakeholders to develop a customer value proposition that is aligned with our strategic direction and marketing priorities
- Researching customer and competitor trends to devise insights that guide the development of innovative marketing approaches
- Managing a team of marketing professionals to execute campaign tactics and drive awareness and consideration
- Engaging with key internal and external stakeholders to communicate marketing initiatives, campaigns, and events
- Identifying continuous improvement opportunities to drive marketing challenges and meet business objectives.
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