Role: Advertising Technology SpecialistLocation: SydneyDuration: Fulltime Skills Required: Responsibilities• Leverage your industry & product knowledge of AdTech tools to enhance our digital marketing capabilities and drive efficiencies.• Develop and implement best practices to ensure best-in-class utilisation of our digital advertising technology.• Support the definition of target audience segments and strategies for precise targeting and retargeting across digital channels.• Manage complex AdTech projects from inception to completion, ensuring adherence to deadlines and budgets through skilled project planning, resource allocation, risk mitigation, and stakeholder management.• Create and maintain clear, concise, and up-to-date documentation for AdTech processes, workflows, and best practices.• Design and implement frameworks to measure the value delivered by AdTech projects, quantifying their impact on marketing objectives.• Ensure compliance with advertising regulations and best practices, including data privacy regulations.• Collaborate effectively with cross-functional teams, including marketing and digital to align marketing technology initiatives with business goals.