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Ecommerce growth & performance architect

Gold Coast
MX Store
Architect
Posted: 15 April
Offer description

Why MXstore?

We’re not just another eCommerce business — we’re a fast-moving, high-performance team that genuinely cares about what we build, how we work, and the customers we serve.

eCommerce is already a core strength for us. Now we’re looking for someone who can help take it to the next level — not just through execution, but through systems, clarity, and scalable thinking.

The Role

This is not a “run some ads” role.

You’ll own how we think about and execute growth across:

* SEO

* Google (Search, Shopping, YouTube)

* Meta & TikTok

* Email & CRM

* Content distribution

Your job is to connect the dots — turning performance data into clear actions, building workflows that improve speed and output, and helping the team understand what’s working and why.

How You Think & Work

You’re a systems builder.

* You don’t just optimise campaigns — you build workflows that optimise the business

* You turn data into real-time problem → solution decisions

* You simplify complexity into clear, repeatable processes

* You think across multiple brands and domains, not in silos

Most importantly:

You don’t create dependency — you build capability in others.

Collaboration & Team Integration

You’ll work closely with our Flywheel Leaders and Work Managers, embedding into how we operate today. We’re not looking for someone to come in and override everything.

We’re looking for someone who:

* Learns how we currently work

* Builds on existing knowledge and systems

* Works closely with content, marketing, and leadership teams

* Helps shape what we create, where we distribute it, and how we scale it

Success in this role = lifting the entire team’s output, not just your own.

What You’ll Do

Performance Marketing (Multi-brand)

* Own and optimise Google Ads (Search, Shopping, YouTube), Meta & TikTok

* Test, scale and refine campaigns across multiple businesses and brands

* Monitor and improve ROAS, CPA, conversion rate and revenue

Email & CRM

* Build and optimise lifecycle flows (Blueshift / Klaviyo)

* Improve segmentation, personalisation and retention

Strategy, Systems & Growth

* Build automated workflows that improve speed and decision-making

* Identify inefficiencies and implement scalable improvements

* Develop reporting systems that surface actionable insights in real time

* Connect paid, organic, and content into a unified growth engine

Content & Distribution

* Work with the content team to identify what to push, where and why

* Scale high-performing content across paid and organic channels

* Feed performance insights back into content creation

What You Bring
* 8-10+ years in eCommerce / performance marketing/management

* Strong experience across Google Ads and Meta (TikTok a bonus)

* Experience working across multiple brands or business units

* Ability to build or improve marketing workflows and systems

* Strong analytical thinking with a bias toward action

* Ability to communicate clearly and bring others along with you

Bonus:

* Maropost / Shopify experience

* Blueshift / Klaviyo

* Familiarity with AI tools and automation

* Light creative / design capability

Our Core Values
* Be a good human

* Foot forward first

* Kaizen (continuous improvement)

* Embrace growth and change

* Communicate with equality and empathy

If you’re someone who wants to build, not just manage, and help shape how a business scales — we’d love to hear from you after answering these 3 questions in your cover letter.

To apply, include answers to the following in your cover letter:
* You notice performance dropping across multiple channels (e.g. Meta, Google).

What’s your step-by-step approach to diagnosing the problem and deciding what to do next?

* Describe a time you improved a workflow, system, or process (not just a campaign).

What did you change and what impact did it have?

* We work across multiple brands and teams.

How would you ensure your work is clear, usable, and improves the capability of others (not just yourself)?

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Send an application
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