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Head, communications and cib marketing

Traralgon
Standard Chartered
Posted: 11 February
Offer description

Key Responsibilities

Communications

* Develop, implement, and evaluate the annual communications plan across SCBM's and SCSM's discreet audiences in collaboration with the business teams
* Lead the generation of content that engages audience segments and leads to measurable action
* Put communications vehicles in place to create momentum and awareness as well as to test the effectiveness of communications activities
* Manage the development, distribution, and maintenance of across SCBM's and SCSM's internal newsletters, internal broadcasts and the Bridge
* Coordinate and organize townhalls and other employee engagement programs
* Track and measure the level of employee engagement within SCBM and SCSM over time
* Identify communication opportunities and manage relationship with the media to secure strategic interviews during critical corporate milestones
* Pro-actively pitch story ideas to the media that fit the Bank's strategic agenda
* Anticipate and proactively prepare company executives for interviews or speaking engagements
* Maintain spokesperson list and organise spokesperson training
* Develop and maintain key message documents and maintain key data points that back up SCBM's and SCSM's strategic business plans
* Ensure compliance with SCBM's and SCSM's communications policy in country
* Work with Group/Regional communications teams to ensure coordinated approach to communications as well as consistency in delivering quality outcomes
* Supervise and provide guidance to Communications team members

CIB Marketing

* Raise awareness and share of voice by planning and executing marketing strategy for CIB Banking
* Work with business heads in CIB Heads to provide marketing support aligned to business needs
* Leverage Group's central research resources to obtain insights that will sharpen understanding of consumer needs and trends for informed decision making
* Help achieve corporate ambition of building a strong and relevant global brand through close collaboration with regional/group brand team, adhering to guidelines and standardisation
* Ensure all segment and product campaigns are in place and have a business focus vis-à-vis full year strategic priorities
* Ensure plans are executed within the brand specifications (positioning/architecture) to reinforce the Bank's overall brand positioning through consistency in tone, manner, look and feel
* Drive key group and business projects to successful completion and share best practises and learning with region/group
* Design actionable metrics and ensure outcomes are used for strategic analytics
* Ensure strict compliance with all regulations and controls as set by the Bank and external regulatory authorities by all staff

Regulatory & Business Conduct

* Display exemplary conduct and live by the Group's Values and Code of Conduct.
* Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
* Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key Stakeholders

Country / Regional level:

* Country CEO
* Country Business Heads
* Country Functions Heads
* Cluster Head, CABM, Singapore & ASEAN and teams
* Country Business Segment and Products teams

Group level

* Global Co-Heads of CABM
* Global CIB comms and Media Relations
* Global Corporate & Sustainability comms
* Head, CIB Marketing, ASEAN & South Asia

External

* Advertising agencies
* Media agencies
* Online partners
* Vendors and suppliers
* Newspaper editors and journalists
* Non-Governmental Organisations
* Representatives in Central Government departments
* Develop profile with relevant professional PR bodies in key regions
* Network with regional peers in the industry and other sectors

Qualifications

* Education-University graduate in communications or related business or banking degree
* Languages-Excellent spoken and written command of the english language

Skills and Experience

* Sponsorship management & community investment
* Brand Awareness and Marketing
* Crisis management
* People Management
* Media Handling and Management
* Reputational Risk Management
* Internal comms management

About Standard Chartered

We\'re an international bank, nimble enough to act, big enough for impact. For more than 170 years, we\'ve worked to make a positive difference for our clients, communities, and each other. If you\'re looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can\'t wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you\'ll see how we value difference and advocate inclusion.

Together we:

* Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
* Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
* Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

* Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
* Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
* Flexible working options based around home and office locations, with flexible working patterns.
* Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
* A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
* Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

Recruitment Assessments

Some of our roles use assessments to help us understand how suitable you are for the role you\'ve applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.

Visit our careers websitewww.sc.com/careers

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