Overview
A leading medical device manufacturing company is seeking a Marketo Expert (Freelance, Remote) to support its marketing initiatives. The ideal candidate will be responsible for auditing the current Marketo database, updating records, and assisting with email marketing campaigns.
Responsibilities
- Conduct a comprehensive audit of the current Marketo database, including analyzing record counts by country and reviewing collected data fields
- Import approximately 350-400 current records from a past event into the Marketo database
- Develop and execute an EDM campaign to promote an upcoming webinar for a medical treatment product
- Provide ongoing database management and email marketing support on an ad hoc basis
Qualifications
- Proven experience working with Marketo, including database management, campaign execution, and reporting
- Strong understanding of data segmentation, email marketing best practices, and lead nurturing strategies
- Ability to analyze and optimize database records for improved engagement
- Strong communication skills, both written and verbal
- Excellent attention to detail
- Marketo and Salesforce Certified Expert preferred, but not required
Employment type
- Contract
Seniority level
- Mid-Senior level
Location
Remote
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📌 Marketo Expert (Freelance, Remote)
🏢 Starfish
📍 City of Stirling