Coachbetter Business Development Representative (BDR) – Australia
Remote
100%
About coachbetter
Coachbetter is the ultimate digital platform for youth sports organizations, providing end-to-end solutions for coaching education, club management, and player development. Trusted by top clubs like Manchester City, Borussia Dortmund, and state associations worldwide, our mission is to make coaching better, smarter, and easier for everyone involved in the game.
About the role
The Business Development Representative (BDR) plays a key role in driving top-of-funnel growth for our SaaS business. You will be responsible for identifying, engaging, and qualifying prospective customers through outbound and inbound channels. This role combines strategic research, structured outreach, and consultative conversation to create new sales opportunities for the Sales team.
Conduct outbound outreach via email, phone, social media, and other channels to generate new leads. Research target accounts, decision-makers, and industry trends to personalize outreach. Qualify inbound leads based on fit, interest, and readiness to engage with sales.
Schedule discovery calls, product demos, and meetings for Sales Reps. Maintain accurate lead and activity data in CRM (HubSpot/Salesforce or equivalent). Meet or exceed monthly KPIs such as outreach volume, qualified meetings booked, and pipeline contribution.
Understand the company's product suite, value propositions, customer personas, and differentiators. Educate prospects on product benefits and how the solution addresses their pain points. Stay informed about industry trends, competitive landscape, and customer challenges.
Work closely with Sales, Marketing, and Customer Success teams to refine messaging and targeting. Provide feedback on lead quality, campaigns, and prospect insights to improve GTM performance. Participate in team meetings, sales training, and ongoing skill development.
Requirements
1–2+ years of sales, business development, or customer-facing experience (SaaS experience preferred).
Excellent communication skills—both written and verbal.
Strong organizational skills with the ability to manage multiple prospects and tasks simultaneously.
Ability to adapt messaging to different personas such as executives, operations teams, and technical contacts.
Comfortable with high-volume outreach and disciplined follow-up.
Coachable, motivated, and goal-oriented mindset.
Familiarity with CRM systems and sales engagement tools.
Experience in an early-stage startup (