Join to apply for the Digital Marketing & Affiliates Manager role at White Fox Boutique3 days ago Be among the first 25 applicantsJoin to apply for the Digital Marketing & Affiliates Manager role at White Fox BoutiqueGet AI-powered advice on this job and more exclusive features.White Fox is a globally recognised fashion brand loved by babes and celebs worldwide.Established in 2013 and based in Sydney, Australia, White Fox has quickly become the go-to online fashion destination and is continuing to take over wardrobes everywhere.Key ResponsibilitiesPerformance MarketingStrategy Development: Create and implement performance marketing strategies to drive traffic, increase sales, gain followers etc.Campaign Coordination: Work closely with the agency managing paid media channels to ensure campaigns are aligned with brand objectives and optimised for performance.Analytics and Reporting: Analyse campaign performance using tools like Google Analytics, and prepare reports to communicate results and insights to stakeholders.Optimisation: Continuously test and optimise campaigns to improve performance. This includes A/B testing, adjusting targeting, and refining ad creatives in collaboration with the agency.Collaboration: Work closely with other teams, such as content, creative, graphics, PR and product teams, to ensure campaigns are aligned with overall brand messaging and objectives.Market Research: Stay up-to-date with the latest trends and best practices in performance marketing and the women's fashion industry.Affiliate MarketingProgram Management: Oversee the affiliate marketing program, ensuring it aligns with the brand's goals and objectives.Program Optimisation: Effectively optimise with top affiliates including flat fee and CPAi based placements to drive sales and boost performance.Relationship Management: Build and maintain strong relationships with affiliates, providing support and guidance to help them succeed.Performance Monitoring: Regularly analyse affiliate performance metrics, such as click-through rates, conversion rates, and sales. Use this data to optimise campaigns and improve performance.Administrative Tasks: Managing order cancellations and ensuring invoices are paid, among other routine administrative duties.GeneralBudget Management: Allocating and managing the budget for performance marketing, ensuring efficient use of resources to maximise ROI.Ad Campaign Implementation: Independently build, schedule and report on ad campaignsCustomer Insights: Utilise customer data and insights to inform marketing strategies and improve campaign targeting.Competitor Analysis: Monitor competitors' activities and performance to identify opportunities and threats.Weekly Budget Reporting: Prepare and present weekly reports on affiliate and performance marketing activities, using tools like Google Analytics and paid media platforms. Include key metrics, insights, and recommendations for improvement.Briefing Marketing Materials: Create detailed briefs for the graphics team to ensure marketing materials are developed according to campaign requirements, trends and brand guidelines.Marketing Material Handover: Efficiently hand over marketing materials to the appropriate agency, account managers and other team membersTraining Experience - Actively train and upskill team members in briefing, building and reporting on ad campaignsRequirements3-4 years’ management experience is requiredMinimum 3-4+ years’ experience managing SEM and Affiliate campaigns (in-house or agency-side)Strong ad campaign implementation experience using platforms such as Meta, Tiktok, Pinterest, Snapchat and SpotifyHigh-level proficiency in Google Workspace (Sheets, Slides, Docs), MS Excel, PowerPoint, and WordStrongly ability to analyse data and report on performance of ads and make adjustments inline with results to grow revenue and increase conversion rateExperience with analytics tools including Google Analytics 360 and Google Tag ManagerProactively seeking out opportunities to keep across new industry trends or technologiesHigh-level of attention to detail, excellent communicator and collaborative team-playerPassion for understanding consumer insights and the ability to translate those insights into actionable business ideasExcellent time management & ability to always meet targets & deadlinesBenefitsBrand new offices including an onsite gymGreat, fun and collaborate team cultureGenerous monthly clothing allowance + ongoing discountsFun events throughout the yearSeniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketing and SalesIndustriesRetailReferrals increase your chances of interviewing at White Fox Boutique by 2xGet notified about new Digital Marketing Manager jobs in Millers Point, New South Wales, Australia.Sydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 2 days agoSydney, New South Wales, Australia 3 weeks agoNorth Ryde, New South Wales, Australia 1 week agoChatswood, New South Wales, Australia 1 week agoSydney, New South Wales, Australia 3 weeks agoSurry Hills, New South Wales, Australia 2 weeks agoChatswood, New South Wales, Australia 2 days agoDarlington, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia A$115,000.00-A$125,000.00 22 hours agoFrenchs Forest, New South Wales, Australia 4 weeks agoGeneral Manager of Marketing - Australia - SydneySydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 2 months agoNorth Sydney, New South Wales, Australia 1 month agoExpression of Interest - Brand Manager, SkincareNorth Sydney, New South Wales, Australia 3 weeks agoSydney, New South Wales, Australia 3 weeks agoSydney, New South Wales, Australia 2 weeks agoBaulkham Hills, New South Wales, Australia 1 week agoSydney, New South Wales, Australia 1 month agoNorth Sydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia $100,000.00-$350,000.00 6 days agoSydney, New South Wales, Australia 2 weeks agoIndustry Client Solutions Manager (FMCG), SydneySydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 days agoSydney, New South Wales, Australia 5 days agoWe’re unlocking community knowledge in a new way. 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